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Google Ads : Reviews, Pricing, Features & Alternatives

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Google Ads is a Display Advertising Software. Price : $84. Review Google Ads : Overview & Pricing

9.2 Expert Score
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Google Ads Overview : Features, Pricing, Reviews & Alternatives

Google Ads is a Display Advertising Software intended for businesses. Let’s discover user reviews, features and prices of this business app.

Google Ads is listed as a Display Advertising Software and Advertising Software for companies and is used for Advertising Agency, PPC, Campaign Management, SEO/SEM …

Google Ads price starts from $ 84 per user and per month .

An online advertising platform developed by Google

What is Google Ads ?

If you want to reach new customers online, advertising with Google Ads may be right for you.

When you advertise with Google Ads, you’re investing in your business. Make sure you understand how Google Ads works and how this investment can help you grow your business, all within your budget. Google Ads is also known as Google AdWords, AdWords. Google Ads CustomeriProspect UK, Juice by HandGoogle Ads Video

Google Ads (formerly Google AdWords) is an online advertising platform developed by Google. Advertisers pay to display short ads, service offers, product listings, video content, and drive mobile app installs on the Google ad network to web users.

Google Ads Review

Google Ads Review : Pros & Cons

Pros & Cons

When it comes to finding the right Display Advertising tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.

One such familiar name in this arena is Google Ads, and as you may have guessed from the title, this review will tell you more about Google Ads’s pros and cons.

Weighing the pros & cons is essential before selecting this tool for your business and your team.

Google Ads Pros : Key Benefits

– Create your own ads by specifying your keywords, the products you offer, links, phone numbers, maps, hours of operation and more.

– Track and control the performance of your ads, adjusting daily budgets and keyword bids to optimize results.

– You only pay when someone clicks your ad or calls your phone number.

– Edit your ads whenever you want, try new keywords, or pause and restart campaigns.

– Find out how many people see your ads and what percentage clicked on your website link or called your phone number. You can also see the revenue generated by your ads.

– Ads are compatible and responsive on all devices, laptop, desktop, mobile or tablet.

– Set the cities, regions or countries, or even the specific radius where you want your ad to be seen.

Google Ads Cons

– Con : Not always the cheapest option : Display Advertising Software average cost is $ 238,44 .
– Con : Custom integrations can come at a price.
 

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Google Ads Features

Here is the list of the main features of this computer software :

– Activity Dashboard
– Advertising Management
– Alerts/Notifications
– Budget Control
– Campaign Analytics
– Campaign Management
– Campaign Planning
– Campaign Segmentation
– Engagement Tracking
– Location-Based Marketing
– Monitoring
– Multi-Campaign
– Third Party Integrations

Main function & Pro Features

– Cloud Services

Google Ads Integrations

Google Ads integrates with more than 47 applications & plugins like Instapage, Leadpages and tawk.to (…) : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !

It also provides a powerful API toolkit that allows developers to build web services and exchange data.

Top 20 Google Ads integrations

– Google Analytics 360
– Wix
– Zoho CRM
– Semrush
– FareHarbor
– LiveChat
– Appy Pie
– OptiSigns
– Marketing 360
– SimplyBook.me
– Peek PRO Tour Operator Software
– SharpSpring from Constant Contact
– Xola
– Firebase
– Livestorm
– Lightspeed Retail
– Sisense
– Genbook
– Outgrow
– kvCORE

Google Ads Pricing

The Google Ads pricing plan starts from $ 84,00 per month and per user, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …

Google Ads offers several pricing plans :

– Free Trial : $ 84,00 per user / per month
– Start : –
– Professional : –
– Enterprise : –
– Premium : –

Free Trial Start Professional Enterprise Premium
$84,00
Per month Per month Per month Per month Per month
Per user Per user Per user Per user Per user

 

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Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.

Sign up for a trial and start using it right away !

Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.

Screenshot of the Vendor Pricing Page :

Software Pricing Plan

Software Pricing Plans

Pricing Details

Pricing Model : Subscription
Free trial : No information
Free plan : No information
Freemium : No information
Starting price : $ 84,00
Entry-level set up fee : No setup fee

The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.

Deployment & Setup

Google Ads is a cloud-based Display Advertising platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).

google-ads is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.

It supports desktop operating systems (like Windows …) and mobile platforms (like Android).

Technical Details & Specifications

Deployment : Cloud / SaaS
Desktop Operating Systems : Windows …
Mobile Platforms : Android
Native Apps / Mobile Applications : –
GDPR compliance : No information

Supported languages

This application software supports the following languages : English, German, Arabic, Chinese, Spanish, French, Italian, Japanese, Portuguese, Russian …

Support & Training

Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : Email / Help Desk, FAQs / Forum, Knowledge Base, Phone Support, Online Support …

Hotline : Yes

Training options : Videos …

Industry & Customers

Who use Google Ads ?

This software package is tailored to business needs : Public Administration, Non Profit, Entrepreneur …

This web-based application is recommended for trades : PR …

This cloud software is used in the sectors : Services …

Customer References

Testimonials & Customer References to decide if this is the right business software or service for your company : Iprospect Uk, Juice By Hand, Fintech Consortium, Uipath, Triplegend …

Awards & Recognitions

No information .

Screenshots

This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (Large Company, Medium Company, Non Profit …)

Google Ads Screenshots & Images : UI, dashboard …

Google Ads Review

Google Ads Business Software Pricing

Google Ads Features

Google Ads Features & Overview

Google Ads Screenshot

Google Ads Screenshot

Google Ads Screenshot

Google Ads Screenshot

Videos

Video #1

YouTube video

 

Google Ads Reviews

Here is our opinion on Google Ads : this is an excellent display advertising software to trust .

Google Ads User Reviews & Ratings

Online and customer reviews of Google Ads software are quite plentiful and overall very positive :

Overall rating : 4,6/5

Value for money : 4,1/5
Functionality : 4,4/5
Usefulness : 4,1/5
Ease of use : 4,1/5

User rating Excellent : 10%
User rating Very Good : 90%
User rating Average : 0%
User rating Poor : 0%
User rating Terrible : 0%

Popularity on social networks :

Your Customer Review on Google Ads

What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …

Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend Google Ads ? What is your likelihood to renew ?
 

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FAQs

Why use a Display Advertising Software ?

Online Advertising software makes it possible to manage online advertising, and in particular affiliation, advertising banners, advertising by email. Advertising software is used to manage advertising campaigns.

According to various sources, most used business software are : LiveRamp (market share : 72,60%), ReachLocal (66,20%), Google Doubleclick (59,10%), Advertising.com (56,50%), OpenX (54,30%), SpotXchange (41,20%), Lotame (19,60%), BlueKai (17,20%), Adobe AudienceManager (15,50%), The Trade Desk (14,20%), Rubicon Project (13,00%), Google AdWords Remarketing (12,90%), Bombora (12,40%), Eyeota (12,30%), Turn (12,10%), Crosswise (11,90%), Neustar (11,00%), Tapjoy (10,60%), Exelate (9,30%), Taboola (8,80%)

Main functions are : 24/7 accessibility, Import – Export data, Search engine, CRM, Targeting, Management of an online store – e-commerce site

Main characteristics are : acquisition, ROI TV, Digital channels, Business, Direct conversions, AdTech, Communication, Advertising, Artificial intelligence – AI, AdTech, Communication, Advertising, Advertising network, Mobile advertising, Adtech, Videos, Marketing, AdTech, Communication, Advertising, Advertising network, Video Advertising, Video Advertising, StickyADS.tv Smart. Agile. Business Driven., AdTech, Communication, Advertising, Advertising, Mobile Advertising, StickyADS.tv Smart. Agile. Business Driven.

Display Advertising Software Average Price : from $ 1,00 to $ 499,00 with an average price of $ 238,44 . We have identified more than 847 competitors on the market.

Display Advertising Software Review

Display Advertising Software Review

Company details

Developed by GOOGLE, Inc. (@Google on Twitter)
HQ location : USA
Founded by Jeanphilippe Costa
Total revenue :

Industry : B2B SaaS company
Software Category : Advertising Software > Display Advertising Software
Schema : SoftwareApplication > BusinessApplication

Tags : …
Website : visit developers.google.com

About This Article

This page was composed and published by SaaS-Alternatives.

The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.

Our opinion on Google Ads is independent in order to highlight the strengths and weaknesses of this Display Advertising Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.

Google Ads Alternatives

If you’re understanding the drawbacks and you’re looking for a Google Ads alternative, there are more than 256 competitors listed on SaaS-Alternatives !

If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.

 

Top 10 Alternatives & Competitors to Google Ads

– Kevel
– AdButler
– AdPushup
– Zuuvi
– diDNA
– Bing Ads
– Rubicon Project
– Facebook Ads
– LiveIntent
– RealVu

SaaS alternatives

Facebook Ads : It targets users based on their location, demographics, and profile information. Many of these options are only available

Google AdMob : It makes it easy to generate revenue with in-app ads, actionable insights, and powerful, easy-to-use tools that grow your app business. Wherever you are, whatever your app can do, it can help you generate sustainable income.

Google Analytics : Google Analytics allows you to measure your return on advertising spend and track your Flash, video and social media sites and applications.

Google AdSense : This is a program operated by Google through which publishers of websites in the Google network of content sites deliver interactive text, image, video or multimedia advertisements targeted to the site’s content and audience.

AdRoll : It’s an eCommerce marketing platform that gives growing D2C brands the ability to connect with customers wherever they are.

You can also take a look at other business apps, like our DigiSigner review and our Filmora review.

Comparison with Similar Software & Contenders

Take an in-depth look at popular Advertising Software and Display Advertising Software to find out which one is right for your needs. Discover how these Display Advertising Software compare to Google Ads when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !
 

Compare Display Advertising Software

 

9.2Expert Score
Google Ads Review
Google Ads is an excellent display advertising SaaS software to trust for your company or business.
Ease of use
9.2
Functionnality
8.8
Integrations
8.2
Customer support
8.2
Value for money
8.2
PROS
  • Create your own ads by specifying your keywords, the products you offer, links, phone numbers, maps, hours of operation and more.
CONS
  • Not always the cheapest option
Google Ads
Google Ads

$84.00

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