Google Analytics
Google Analytics : Reviews, Pricing, Features & AlternativesGoogle Analytics is a Web & Audience Analytics Software. Price : $0. Review Google Analytics : Overview & Pricing
Google Analytics Overview : Features, Pricing, Reviews & Alternatives
Google Analytics is a Web & Audience Analytics Software intended for businesses. Let’s discover user reviews, features and prices of this business app.
Google Analytics is listed as a Web & Audience Analytics Software and Web Analytics Software for companies and is used for Landing Page Optimization & Web Engagement Management …
Google Analytics price starts from $ 0 per user and per month .
Google Analytics is a free service that generates detailed statistics about website visitors.
An all-in-one web analytics tool.
Improve your website to increase conversions, improve user experience and earn more money with Google Analytics. Measure, understand, and quantify engagement on your site with detailed, custom reports.
What is Google Analytics ?
Google Analytics is the most widely used web analytics tool for tracking and comparing website traffic and campaign conversion rate, and it’s free. Google Analytics analysis can identify underperforming websites using various techniques, such as funnel visualization, referrers (where visitors come from), length of stay on the website, and geographic location. It also provides more advanced features, including custom visitor segmentation. Google Analytics’ cohort analysis feature also helps you understand the behavior of component user groups outside of your user population, which is beneficial for the successful implementation of a marketing strategy.
Google Analytics now makes expert-requested features easy for everyone to use. Get detailed insights into your website traffic with advanced segmentation, custom reports, animated charts, and more. Learn more about where your visitors come from and how they interact with your site. You’ll get the information you need to write better ads, boost your marketing efforts, and build high-converting websites. Learn more about the benefits. Google Analytics is free for everyone, whether you’re an advertiser, publisher, or site owner.
Google Analytics allows you to measure the ROI of your advertising and track your Flash, video and social media sites and applications.
Google Analytics is a free web analytics service offered by Google that tracks and reports website traffic. Google launched the service in November 2005. Google Analytics is now the most widely used web analytics service on the Internet.
Google Analytics is perhaps the best known web analytics product and as a free product it is widely adopted. Although it lacks some enterprise-grade features compared to its competitors in the field, the launch of Google Analytics Premium paid edition seems poised to fill the void.
Enterprise class web analytics. Google Analytics not only lets you measure sales and conversions, it also gives you new insights into how visitors use your site, how they got to your site, and how you can keep them coming back.
Delivered on the world-class platform Google .Google Clients AnalyticsAir Show Buzz, AlfaStrakhovanie, Amari, Global Tech LED, Klarna, La Tienda, Nissan Motor Company, Rasmussen College, Shoes of Prey, TwiddyGoogle Analytics Video
Enterprise class web analytics. Google Analytics not only lets you measure sales and conversions, it also gives you new insights into how visitors use your site, how they got to your site, and how you can keep them coming back.
Delivered on the world-class platform Google .Google Clients AnalyticsAir Show Buzz, AlfaStrakhovanie, Amari, Global Tech LED, Klarna, La Tienda, Nissan Motor Company, Rasmussen College, Shoes of Prey, TwiddyGoogle Analytics Video
Google Analytics is a free standard web and mobile analytics package.
Google Analytics works with the user’s website to show how their customers interact with it. The program starts working when a visitor enters your site. It shows how each visitor arrived, what the visitor did, and how the visitor interacted with certain elements on the page.
Once users have all of this data, the system can generate reports on site speed, campaigns, and targeting performance. Finally, Google Analytics can cross-reference different data sources with each other to help users better understand the customer. For example, users can see if people who came to your site through a marketing campaign stayed there for long periods of time.
What is Google Analytics? Businesses looking for a web analytics service that won’t break the bank need look no further than Google Analytics. Used by most businesses worldwide since 2005, Google Analytics has set business intelligence standards by bringing together various premium analytics features not only for traditional users but also for mobile users. By using Google Analytics, businesses access various funnel visualization techniques as well as summarized data in high-level dashboards, resulting in a wealth of reports. Google Analytics tracking codes make it such a powerful web analytics service. The code loads larger JavaScript files from the web server and then sets variables for each of them. The code automatically loads and collects browser data once the user starts browsing, then sends cookies to users’ devices to collect anonymous ClientID information. It then examines the activities that users perform on the website. Businesses can now also use Google Analytics for mobile use. The service even offers a specially developed mobile plan with mobile site-ready tracking codes. The codes work with PHP, ASP.NET, Perl or JavaScript pages. Even better, individuals, startups, and small businesses can get Google Analytics through a free lifetime package. Companies, on the other hand, can benefit from moderate fees based on quotes. Regardless of the size or financial potential of a business, flexible pricing is available to it.
Pros & Cons
When it comes to finding the right Web & Audience Analytics tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.
One such familiar name in this arena is Google Analytics, and as you may have guessed from the title, this review will tell you more about Google Analytics’s pros and cons.
Weighing the pros & cons is essential before selecting this tool for your business and your team.
Google Analytics Pros : Key Benefits
– Receive alerts when statistically significant variations in website traffic occur, with Google Analytics ‘Intelligence Events’.
– Decide what you want to analyze and customize your reports.
– Measure activities like downloads, video views, and mobile ad clicks across devices with Google Analytics event tracking.
– Analyze your social media programs and understand your success.
– Use the Google Analytics data import feature to join data from CRM, CMS and other systems with a Google Analytics account for more sophisticated insights.
– View and analyze visitor journeys with Flow Visualization, then see how they interact with each page using In-Page Analytics.
– Analyze the impact of mobile devices on your business.
– Use Google Analytics Site Speed Reports to see load times on a site. Easily identify and fix slow loading pages to increase conversions.
– See how your advertising is performing across social media, mobile, search, and display.
– Identify top-selling products and promotions, track transactions, and understand customer behaviors with Google Analytics eCommerce reporting.
Google Analytics Cons
– Con : Custom integrations can come at a price.
Google Analytics Features
Here is the list of the main features of this computer software :
– Key Performance Indicators – KPIs
– Reporting – Reports
– Detailed statistics
– Tracking – Tracking
– 24/7 accessibility
– Alerts – notifications – reminders
– Social media management
– Click statistics
– Visit statistics
– Visitor statistics
– Campaign management
– User Management
– User identification
– Customer management
– Sales management
– Sales pipeline
– Alert Notifications
– API
– Time on site Tracking
– Access Controls/Permissions
Main function & Pro Features
– Key Performance Indicators – KPIs
– Reporting – Reports
– Detailed statistics
– Tracking – Tracking
– 24/7 accessibility
– Alerts – notifications – reminders
– Social media management
– Click statistics
– Visit statistics
– Visitor statistics
– Campaign management
– User Management
– User identification
– Customer management
– Sales management
– Sales pipeline
– Alert Notifications
– API
– Time on site Tracking
– Access Controls/Permissions
Google Analytics Integrations
Google Analytics integrates with more than 149 applications & plugins like SnapEngage, Stitch and Zapier (…) : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !
It also provides a powerful API toolkit that allows developers to build web services and exchange data.
Top 20 Google Analytics integrations
– FreshDesk
– Geckoboard
– G Suite
– Gmail
– Google Ads
– Google Calendar
– Google Analytics
– Google Compute Engine
– Google Docs
– Google Drive
– Google Maps
– Google sheets
– IFTTT
– Intercom
– KISSmetrics
– Leftronic
– LiveChat
– Optimizely
– PrestaShop
– Segment.com
– Google Play
– Google Tag Manager
– Adsense
– Wildfire
– Google Display Network
– Google +
– AdWords
Google Analytics Pricing
The Google Analytics pricing plan starts from $ 0 per month and per user, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …
Google Analytics offers several pricing plans :
– Google Analytics : $ 0,00 per user / per month
– Google Analytics 360 : –
– Professional : –
– Enterprise : –
– Premium : –
Google Analytics | Google Analytics 360 | Professional | Enterprise | Premium |
$0,00 | – | – | – | – |
Per month | Per month | Per month | Per month | Per month |
Per user | Per user | Per user | Per user | Per user |
Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.
Sign up for a trial and start using it right away !
Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.
Screenshot of the Vendor Pricing Page :
Pricing Details
Pricing Model : Subscription
Free trial : Yes : 14 days
Free plan : Yes, free version
Freemium : Freemium software
Starting price : $ 0,00
Entry-level set up fee : No setup fee
The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.
Deployment & Setup
Google Analytics is a cloud-based Web & Audience Analytics platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).
google-analytics is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.
It supports desktop operating systems (like Windows and Mac OS …) and mobile platforms (like Android and iOS).
There’s also native mobile apps for iPhone & iPads on Apple’s App Store and for smartphones & tablets on Google Play Store.
Technical Details & Specifications
Deployment : Cloud / SaaS
Desktop Operating Systems : Windows / Mac OS / Linux …
Mobile Platforms : Android / iOS – iPhone – iPad
Native Apps / Mobile Applications : iOS App & Android App
GDPR compliance : No information
Supported languages
This application software supports the following languages : English, German, Arabic, Chinese, Spanish, French, Italian, Japanese, Portuguese, Russian …
Support & Training
Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : Chat, FAQs / Forum, Knowledge Base, Online Support …
Hotline : +1 650-253-0000
Training options : Documentation, Videos …
Industry & Customers
Who use Google Analytics ?
This software package is tailored to business needs : Small and Medium companies, Large companies (Turnover : – $50 million) in countries like United Kingdom, …
This web-based application is recommended for trades : PR, IT, Marketing, Sales …
This cloud software is used in the sectors : Aeronautics, Agriculture, Agrifood, arts and crafts …
Customer References
Testimonials & Customer References to decide if this is the right business software or service for your company : L’Oral, Fidelitas Development, Terracycle Inc, St Baldricks Foundation Inc, Jimmy John’S Franchise, Gmmb, Uber …
Awards & Recognitions
This tech company won several customer review awards from comparison websites, like Leader in Web Analytics software, and Most Worthy Web Analytics software .
Screenshots
This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (Medium Company, Non Profit, Public Administration …)
Google Analytics Screenshots & Images : UI, dashboard …
Videos
Video #1
Video #2
Google Analytics Reviews
Here is our opinion on Google Analytics : this is an excellent web & audience analytics software to recommend .
Google Analytics User Reviews & Ratings
Online and customer reviews of Google Analytics software are quite plentiful and overall very positive :
Overall rating : 4,8/5
Value for money : 4,6/5
Functionality : 4,5/5
Usefulness : 4,5/5
Ease of use : 3,95/5
User rating Excellent : 72%
User rating Very Good : 25%
User rating Average : 3%
User rating Poor : 0%
User rating Terrible : 0%
The main benefits of Google Analytics are its wide network of tools that greatly improves its ability to digest visitor data.
Popularity on social networks : 1177104 followers on Twitter
Your Customer Review on Google Analytics
What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …
Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend Google Analytics ? What is your likelihood to renew ?
FAQs
Why use a Web & Audience Analytics Software ?
A web analytics software will analyze the traffic of a website as well as its audience in order to better understand the habits of visitors.
According to various sources, most used business software are : Google Analytics (market share : 56,10%), Amplitude (4,50%), Piwik (2,00%), Scikit Image (0,70%), Clicky (0,40%), KickFire (0,30%), RealTracker (0,30%), Zarget (0,20%), Premonix (0,20%), ClustrMaps (0,10%), eXTReMe Tracking (0,10%), Gauges (0,10%), IBM Digital Analytics (0,10%), Keynote Systems (0,10%), Open Web Analytics (0,10%), SuperStats (0,10%), TeamQuest (0,10%), Whos.amung.us (0,10%)
Main functions are : Segmentation, Targeting relevant keywords, Automation of data extraction, 1 concurrent user, 30, 000 API Credits, 3 months of detailed history
Main characteristics are : developer tools, mobile analytics, mobile apps, mobile app development, statistics, user experience testing, app analytics, analytics, dashboard, Internet Audience, Automation of Data Data Act, 1 concurrent user, 30, 000 credits API, 3 months history, Internet audience, web analytics, real-time web analytics, web statistics, web statistics, blog statistics, blog statistics, Internet audience, SAAS software, opensourcestat, web, analytics, log, stats, monitor, mysql
Web & Audience Analytics Software Average Price : from $ 9,99 to $ 199,90 with an average price of $ 71,95 . We have identified more than 91 competitors on the market.
Company details
Developed by GOOGLE, Inc. (@googleanalytics on Twitter)
HQ location : California
Founded :
Total revenue :
Industry : B2B SaaS company
Software Category : SEO Software > Web Analytics Software > Web & Audience Analytics Software
Schema : SoftwareApplication > BusinessApplication
Tags : Internet Audience | Analytics | Audit | Data | tracking | Analytics | Audit | Data | tracking | web analytics …
Website : visit analytics.google.com
About This Article
This page was composed and published by SaaS-Alternatives.
The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.
Our opinion on Google Analytics is independent in order to highlight the strengths and weaknesses of this Web & Audience Analytics Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.
Google Analytics Alternatives
If you’re understanding the drawbacks and you’re looking for a Google Analytics alternative, there are more than 33 competitors listed on SaaS-Alternatives !
If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.
Compare Google Analytics Pricing Against Competitors
Software | Starting Price | Billed | Free Trial |
GOOGLE ANALYTICS | $ | Per month / user | No |
MATOMO | $ | Per month / user | No |
MIXPANEL | $25 | Per month / user | No |
GOOGLE TAG MANAGER | $ | Per month / user | No |
GOOGLE SEARCH CONSOLE | $ | Per month / user | No |
ORIBI | $540 | Per month / user | Yes |
INDICATIVE | $950 | Per month / user | Yes |
WOOPRA | $349 | Per month / user | Yes |
HITSTEPS | $4,99 | Per month / user | No |
KISSMETRICS | $ | Per month / user | No |
Top 10 Alternatives & Competitors to Google Analytics
– Matomo
– Mixpanel
– Adobe Analytics
– Kissmetrics
– Semrush
– Hotjar
– Amplitude
– Chartbeat
– Crazy Egg
– Lucky Orange
Free Alternatives to Google Analytics
– Mixpanel
– Indicative
– Woopra
SaaS alternatives
Mixpanel : Mixpanel helps companies create better products through data. With our powerful self-service product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.
Piwik : Matomo (formerly Piwik) is a full-featured PHP MySQL software that you download and install on your own web server. At the end of the five minute installation process, you will receive a JavaScript code.
Google Tag Manager : Tag Manager lets you add and update your own tags for conversion tracking, site analytics, remarketing, and more. There are nearly endless ways to track user behavior on your sites and apps, and the intuitive design lets you edit tags whenever you want.
Amplitude : Amplitude provides scalable mobile analytics that help businesses harness data to create explosive user growth. Everyone in the business can use Amplitude to identify the most valuable behavior patterns in hours.
Heap : Heap automatically captures all user actions in your app and allows you to measure them all. Clicks, taps, swipes, form submissions, page views, etc. Track events and segment users instantly. No embed code. No more waiting for data to arrive.
You can also take a look at other business apps, like our ClickUp review and our Sendinblue review.
Comparison with Similar Software & Contenders
Take an in-depth look at popular SEO Software and Web Analytics Software to find out which one is right for your needs. Discover how these Web & Audience Analytics Software compare to Google Analytics when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !