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IBM Campaign : Reviews, Pricing, Features & Alternatives
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IBM Campaign is a Campaign Management Software. Review IBM Campaign : Overview & Pricing

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IBM Campaign Overview : Features, Pricing, Reviews & Alternatives

IBM Campaign is a Campaign Management Software intended for businesses. Let’s discover user reviews, features and prices of this business app.

IBM Campaign is listed as a Campaign Management Software and Webmarketing Software for companies and is used for Marketing Digital marketing Campaign managements …

IBM Campaign prices are available on demand .

IBM Campaign provides multi-channel marketing campaign management to deliver the right message at the right time to potential customers.

What is IBM Campaign ?

IBM Campaign helps marketers design, execute, measure, and optimize outbound marketing campaigns. This sophisticated omnichannel campaign management solution enables marketers to perform deep segmentation across multiple data sources to send personalized messages to large volumes of contacts.

IBM Campaign enables you to:

Create targeted dialogue and ongoing with current and potential customers using data available in local, cloud and third-party repositories, including previous interactions and responses, current behaviors and events, big data, etc. , and the ability to directly execute campaign delivery via email, mobile push, and SMS.

Reuse the building blocks of campaign management, including audiences, segments, offers, treatments, and rules opt-out.

Accurately measure and report on marketing activities to improve marketing insights, decision-making, and accountability.

Choose a preferred cloud-based or on-premises deployment model.HCL Campaign also is known as the IBM Campaign name, IBM Unica. Buyer’s GuideDownload the Marketing Management Buyer’s Guide, including reviews and more. Updated: October 2021 Campaign Clients HCLJabil Circuit, Infinity Computers and Communications Company, Bridgevine, KCE Electronics Public Company Limited, Uvionics Tech, United Rentals, Apptimate AB, Cablevision, Gwinnett County Public Schools, Vita Group, Vodafone España SAU, Video Campaign Scania ITHCL

Choose a preferred on-premise or cloud deployment model.HCL Campaign is also known as IBM Campaign, IBM Unica. Buyer’s GuideDownload the Marketing Management Buyer’s Guide, including reviews and more. Updated: October 2021 Campaign Clients HCLJabil Circuit, Infinity Computers and Communications Company, Bridgevine, KCE Electronics Public Company Limited, Uvionics Tech, United Rentals, Apptimate AB, Cablevision, Gwinnett County Public Schools, Vita Group, Vodafone España SAU, Video Campaign Scania ITHCL

Choose a preferred on-premise or cloud deployment model.HCL Campaign is also known as IBM Campaign, IBM Unica. Buyer’s GuideDownload the Marketing Management Buyer’s Guide, including reviews and more. Updated: October 2021 HCL Campaign ClientsJabil Circuit, Infinity Computers and Communications Company, Bridgevine, KCE Electronics Public Company Limited, Uvionics Tech, United Rentals, Apptimate AB, Cablevision, Gwinnett County Public Schools, Vita Group, Vodafone España SAU, Scania ITHCL Campaign Video

IBM Campaign is the solution marketers use to manage multi-channel campaigns across the largest customer databases. Use IBM Campaign with Watson Campaign Automation for a comprehensive digital execution and campaign management solution.

IBM Campaign is marketing automation software that helps marketing teams through campaign design, execution, performance measurement and optimization. The platform helps users run multi-channel outbound marketing campaigns, implement deep segmentation of data sources, and allows users to tailor messages to a large number of contacts.

The software is built with campaign targeting tools designed to improve response rates and is equipped with predictive modeling capabilities. In addition, the platform supports end-to-end campaign management, helps campaign creation processes, and records and provides access to engagement data.

What is the IBM campaign? IBM Campaign is a trusted campaign management platform designed to help marketers quickly and strategically deliver marketing messages to their prospects and customers. It is an all-in-one solution that provides a variety of features and tools that allow users to create and send personalized messages through different channels. The program comes with the ability to streamline communication between a business and its customers, measure marketing activities, and take control of critical aspects of each campaign. IBM Campaign is an intuitive solution for companies that want to manage and automate all customer touch points. The product is primarily designed for businesses and companies dealing with large volumes of data and users. It’s not the easiest solution to use, and marketers need to undergo substantial training to become familiar with its use.

IBM Campaign Review

IBM Campaign Review : Pros & Cons

Pros & Cons

When it comes to finding the right Campaign Management tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.

One such familiar name in this arena is IBM Campaign, and as you may have guessed from the title, this review will tell you more about IBM Campaign’s pros and cons.

Weighing the pros & cons is essential before selecting this tool for your business and your team.

IBM Campaign Pros : Key Benefits

– SaaS platform

– Scalability and integration

– Frequent releases / updates

– High Compatibility

IBM Campaign Cons

– Con : Not always the cheapest option : Campaign Management Software average cost is $ 320 .
– Con : Custom integrations can come at a price.
 

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IBM Campaign Features

Here is the list of the main features of this computer software :

– Workflow
– Marketing Automation

Main function & Pro Features

– Cloud Services

IBM Campaign Integrations

IBM Campaign integrates with more than 3 applications & plugins like Oracle, Aprimo and Teradata Integrated Marketing Cloud (…) : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !

It also provides a powerful API toolkit that allows developers to build web services and exchange data.

Top 20 IBM Campaign integrations

– Teradata Integrated Marketing Cloud
– Aprimo
– Oracle

IBM Campaign Pricing

The IBM Campaign pricing plan is available on request, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …

IBM Campaign offers several pricing plans :

– Free Trial : $ 0 per user / per month
– Start : Price on demand
– Professional : Price on demand
– Enterprise : Price on demand
– Premium : Price on demand

Free Trial Start Professional Enterprise Premium
$0 Price on demand Price on demand Price on demand Price on demand
Per month Per month Per month Per month Per month
Per user Per user Per user Per user Per user

 

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Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.

Sign up for a trial and start using it right away !

Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.

Screenshot of the Vendor Pricing Page :

Software Pricing Plan

Software Pricing Plans

Pricing Details

Pricing Model : Subscription
Free trial : No information
Free plan : No information
Freemium : No information
Starting price : Prices can vary depending on your business needs.
Entry-level set up fee : No setup fee

The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.

Deployment & Setup

IBM Campaign is a cloud-based Campaign Management platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).

ibm-campaign is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.

It supports desktop operating systems (like Windows and Mac OS …).

Technical Details & Specifications

Deployment : Cloud / SaaS
Desktop Operating Systems : Windows / Mac OS / Linux …
Mobile Platforms : –
Native Apps / Mobile Applications : –
GDPR compliance : No information

Supported languages

This application software supports the following languages : English …

Support & Training

Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : Online Support …

Hotline : Yes

Training options : …

Industry & Customers

Who use IBM Campaign ?

This software package is tailored to business needs : SME …

This web-based application is recommended for trades : Marketing …

This cloud software is used in the sectors : Services …

Customer References

Testimonials & Customer References to decide if this is the right business software or service for your company : Jabil Circuit, Infinity Computers And Communications Company, Bridgevine, Kce Electronics Public Company Limited, Uvionics Tech, United Rentals, Apptimate Ab …

Awards & Recognitions

No information .

Screenshots

This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (Shop Manager, Small Company, SME …)

IBM Campaign Screenshots & Images : UI, dashboard …

IBM Campaign Review

IBM Campaign Business Software Pricing

IBM Campaign Features

IBM Campaign Features & Overview

IBM Campaign Screenshot

IBM Campaign Screenshot

IBM Campaign Screenshot

IBM Campaign Screenshot

Videos

Video #1

YouTube video

 
Video #2

YouTube video

 

IBM Campaign Reviews

Here is our opinion on IBM Campaign : this is a great campaign management software to advise .

IBM Campaign User Reviews & Ratings

Online and customer reviews of IBM Campaign software are quite plentiful and overall very positive :

Overall rating : 5/5

Value for money : 5/5
Functionality : 5/5
Usefulness : 5/5
Ease of use : 5/5

User rating Excellent : 100%
User rating Very Good : 0%
User rating Average : 0%
User rating Poor : 0%
User rating Terrible : 0%

The main advantages of IBM Campaign are streamlined communication, effective campaign management, and measurement of marketing activities.

Popularity on social networks :

Your Customer Review on IBM Campaign

What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …

Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend IBM Campaign ? What is your likelihood to renew ?
 

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FAQs

Why use a Campaign Management Software ?

Campaign management software will greatly improve your ability to manage marketing campaigns for your organization. Campaign management software will give you the tools you need to ensure your marketing campaigns are optimized and get the best response for the least amount of resources. By tracking these campaigns across multiple channels (email lists, social media, inbound content, etc.), you can focus on what’s working for your business and let go of what isn’t. Campaign management software makes it possible to manage marketing campaigns in all their aspects.

According to various sources, most used business software are : Sizmek (market share : 11,40%), NationBuilder (0,40%), Adobe Media Optimizer (0,30%), Alterian (0,20%), AdStage (0,10%)

Main functions are : Data mining, Customer segmentation, Customer event trigger, Recommendations for the next best action, Campaign Optimization, Workflow

Main characteristics are : IBM, campaign, marketing, software, Unica, campaign, marketing, campaign, management, corporate, campaign, management, product details, advertising, advertising management, advertising management, advertising, advertising, advertising, advertising digital, blogging, ad management, digital advertising, ad optimization, media optimization, campaign optimization, ad management software, Bing search, demand generation, facebook ads

Campaign Management Software Average Price : from $ 5,00 to $ 749,00 with an average price of $ 320,00 . We have identified more than 73 competitors on the market.

Campaign Management Software Review

Campaign Management Software Review

Company details

Developed by IBM, Inc.
HQ location : USA
Founded :
Total revenue :

Industry : B2B SaaS company
Software Category : Marketing & Webmarketing Software > Webmarketing Software > Campaign Management Software
Schema : SoftwareApplication > BusinessApplication

Tags : IBM | campaign | marketing | software | Unica | campaign | marketing | campaign | management | company …
Website : visit ibm.com

About This Article

This page was composed and published by SaaS-Alternatives.

The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.

Our opinion on IBM Campaign is independent in order to highlight the strengths and weaknesses of this Campaign Management Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.

IBM Campaign Alternatives

If you’re understanding the drawbacks and you’re looking for a IBM Campaign alternative, there are more than 35 competitors listed on SaaS-Alternatives !

If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.

 

Top 10 Alternatives & Competitors to IBM Campaign

– Automatur
– Epom
– Effinity
– Sprout Social
– Campaigntrackly
– Realcampaign
– Dolead
– Moonmail
– Newlytics
– Hootsuite

You can also take a look at other business apps, like our IBM Cloud Private review and our DB2 review.

Comparison with Similar Software & Contenders

Take an in-depth look at popular Marketing & Webmarketing Software and Webmarketing Software to find out which one is right for your needs. Discover how these Campaign Management Software compare to IBM Campaign when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !
 

Compare Campaign Management Software

 

10Expert Score
IBM Campaign Review
IBM Campaign is a great campaign management SaaS software to advise for your company or business.
Ease of use
10
Functionnality
10
Integrations
10
Customer support
10
Value for money
10
PROS
  • SaaS platform
CONS
  • Not always the cheapest option
IBM Campaign
IBM Campaign
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