Improvado
Improvado : Reviews, Pricing, Features & AlternativesImprovado is a Marketing Analytics Software (free trial available). Review Improvado : Overview & Pricing
Improvado Overview : Features, Pricing, Reviews & Alternatives
Improvado is a Marketing Analytics Software intended for businesses. Let’s discover user reviews, features and prices of this business app.
Improvado is listed as a Marketing Analytics Software and Marketing Intelligence Software for companies and is used for Higher Education, Campaign Management, Database, Marketing Analytics …
Improvado prices are available on demand (free trial available).
Collect multiple business-relevant data and identify actionable insights in an organized way
Marketing data aggregation tool
What is Improvado ?
Improvado is an advanced data centralization tool that helps businesses accumulate all their marketing and sales data in one place. Organizations can rely on the same to extract marketing and sales data at different levels, such as geographic level, campaign level, keyword level, ad level, etc. In addition, Improvado allows users to collect all ROI data in a single dashboard with a cross-device identity resolution mechanism, facilitating quick analysis and better decision making. The Marketing Common Data Model (MCDM) included in Improvdo works as a data normalization layer and helps simplify marketing analysis seamlessly. This saves users time spent renaming and matching different metrics and dimensions across multiple marketing platforms. Furthermore, the tool also comes with a powerful API to connect other platforms and streamline routine maintenance on the go. Seamless integrations with external platforms like Facebook Ads, Bing ads, Google Analytics, AdRoll, Search Ads 360 help a lot.
Improvado is a cloud-based marketing data aggregation system that allows users to connect to a variety of marketing platforms, business intelligence (BI) and data visualization systems, without requiring developer assistance. Over 200 native integrations are offered, including Google AdWords, Analytics, BigQuery, Data Studio, Looker, Tableau, Power BI, Excel, and more.
Improvado is a marketing data aggregation tool to automate reporting. It is used by small and medium-sized businesses and can be hosted in the cloud or on premises. The solution allows users to connect multiple data sources to a single virtual database.
Pros & Cons
When it comes to finding the right Marketing Analytics tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.
One such familiar name in this arena is Improvado, and as you may have guessed from the title, this review will tell you more about Improvado’s pros and cons.
Weighing the pros & cons is essential before selecting this tool for your business and your team.
Improvado Pros : Key Benefits
– Users can connect to over 200 marketing, business intelligence, and data visualization tools, including Tableau, Google Data Studio, Looker, Excel, and more.
– Full Cycle ETL Platform for Marketing Data
– Conversion paths can be tracked and users can manage multiple cross-channel attribution models, providing insights into each campaign’s contribution to KPIs and budgets.
– Integration with more than 200 marketing channels
– The reporting tool automatically calculates performance metrics based on users’ preferred methods of calculating conversions from Google Analytics and the native advertising platform.
– Users can specify whether they want raw or mapped data, set rules to define attribution models, perform side-by-side comparisons of cross-channel metrics for aggregated data, and more.
– Highly customizable Marketing Common Data Model normalization framework
– The customer portal can be branded with company logos and colors, and can be used to display data for customers to explore.
– Integration with more than 15 external data stores
– Ability to upload data to multiple destinations
Improvado Cons
– Con : Not always the cheapest option : Marketing Analytics Software average cost is $ 154,7 .
– Con : Custom integrations can come at a price.
Improvado Features
Here is the list of the main features of this computer software :
– AB Testing
– API
– API Design
– API Lifecycle Management
– Access Controls/Permissions
– Ad hoc Reporting
– Admissions Management
– Alerts/Notifications
– Analytics/ROI Tracking
– Application Management
– Architecture Governance
– Attribution Modeling
– Audience Targeting
– Auto Extraction
– Benchmarking
– Brand Tracking
– Campaign Analytics
– Campaign Management
– Campaign Tracking
– Capability Mapping
Main function & Pro Features
– AB Testing
– API
– API Design
– API Lifecycle Management
– Access Controls/Permissions
– Ad hoc Reporting
– Admissions Management
– Alerts/Notifications
– Analytics/ROI Tracking
– Application Management
– Architecture Governance
– Attribution Modeling
– Audience Targeting
– Auto Extraction
– Benchmarking
– Brand Tracking
– Campaign Analytics
– Campaign Management
– Campaign Tracking
– Capability Mapping
Improvado Integrations
Improvado may integrates with applications & plugins : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !
It also provides a powerful API toolkit that allows developers to build web services and exchange data.
Improvado Pricing
The Improvado pricing plan is available on request, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …
Improvado offers several pricing plans :
– Improvised : Price on demand
– Start : Price on demand
– Professional : Price on demand
– Enterprise : Price on demand
– Premium : Price on demand
Improvised | Start | Professional | Enterprise | Premium |
Price on demand | Price on demand | Price on demand | Price on demand | Price on demand |
Per month | Per month | Per month | Per month | Per month |
Per user | Per user | Per user | Per user | Per user |
Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.
Sign up for a trial and start using it right away !
Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.
Screenshot of the Vendor Pricing Page :
Pricing Details
Pricing Model : Subscription
Free trial : Available (No Credit Card Required)
Free plan : No free plan
Freemium : No information
Starting price : Prices can vary depending on your business needs.
Entry-level set up fee : No setup fee
The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.
Deployment & Setup
Improvado is a cloud-based Marketing Analytics platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).
improvado is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.
It supports desktop operating systems (like Windows …).
Technical Details & Specifications
Deployment : Cloud / SaaS
Desktop Operating Systems : Windows …
Mobile Platforms : –
Native Apps / Mobile Applications : –
GDPR compliance : No information
Supported languages
This application software supports the following languages : English, Russian, Russian …
Support & Training
Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : 24/7 Live support, Chat, Email / Help Desk, FAQs / Forum, Knowledge Base, Phone Support, Online Support …
Hotline : Yes
Training options : Documentation, In Person, Live Online, Videos, Webinars …
Industry & Customers
Who use Improvado ?
This software package is tailored to business needs : Public Administration, Non Profit, Medium Company …
This web-based application is recommended for trades : Professional …
This cloud software is used in the sectors : Services …
Customer References
Testimonials & Customer References to decide if this is the right business software or service for your company : No reference …
Awards & Recognitions
No information .
Screenshots
This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (Shop Manager, Small Company, SME …)
Improvado Screenshots & Images : UI, dashboard …
Videos
Video #1
Video #2
Improvado Reviews
Here is our opinion on Improvado : this is an excellent marketing analytics software to trust .
Improvado User Reviews & Ratings
Online and customer reviews of Improvado software are quite plentiful and overall very positive :
Overall rating : 4,6/5
Value for money : 4,4/5
Functionality : 4,2/5
Usefulness : 4,4/5
Ease of use : 4,4/5
User rating Excellent : 10%
User rating Very Good : 90%
User rating Average : 0%
User rating Poor : 0%
User rating Terrible : 0%
Popularity on social networks : 3585 followers on LinkedIn
Your Customer Review on Improvado
What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …
Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend Improvado ? What is your likelihood to renew ?
FAQs
Why use a Marketing Analytics Software ?
Marketing analytics software collects and processes data to assess the performance of a marketing campaign, learn from it, and plan the next one. A marketing analysis software uses reports, dashboards, graphs (.) in order to visualize the data well and facilitate decision-making.
Main functions are : Administration via Windows application, Live connection to external data, IBM DB2, In-memory data model, ODBC, Text files (CSV, etc.)
Main characteristics are : Software is available over the Internet, application is maintained by the vendor, license to the software may be subscription based or usage based.
Marketing Analytics Software Average Price : from $ 7,50 to $ 499,00 with an average price of $ 154,70 .
Company details
Developed by IMPROVADO, Inc.
HQ location : California
Founded by Pavel Korchagin
Total revenue :
Industry : B2B SaaS company
Software Category : Marketing & Webmarketing Software > Marketing Intelligence Software > Marketing Analytics Software
Schema : SoftwareApplication > BusinessApplication
Tags : …
Website : visit improvado.io
About This Article
This page was composed and published by SaaS-Alternatives.
The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.
Our opinion on Improvado is independent in order to highlight the strengths and weaknesses of this Marketing Analytics Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.
Improvado Alternatives
If you’re understanding the drawbacks and you’re looking for a Improvado alternative, there are more than 16 competitors listed on SaaS-Alternatives !
If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.
Compare Improvado Pricing Against Competitors
Software | Starting Price | Billed | Free Trial |
IMPROVADO | $ | Per month / user | No |
FUNNEL PLAN | $ | Per month / user | No |
LATANA | $ | Per month / user | No |
VIDOOLY | $9 | Per month / user | No |
VOLUUM | $69 | Per month / user | No |
ADMETER | $ | Per month / user | Yes |
GREYMETRICS | $49 | Per month / user | Yes |
STRACKR | $ | Per month / user | Yes |
$ | Per month / user | ||
$ | Per month / user |
Top 10 Alternatives & Competitors to Improvado
– TapClicks
– Fivetran
– Conversionomics
– Address Validator
– Catchr
– CallRail
– Branch
– Sendoso
– Majestic
– Geniuslink Service
You can also take a look at other business apps, like our PLD Mentoring Platform review and our MicroMain review.
Comparison with Similar Software & Contenders
Take an in-depth look at popular Marketing & Webmarketing Software and Marketing Intelligence Software to find out which one is right for your needs. Discover how these Marketing Analytics Software compare to Improvado when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !