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Klaviyo : Reviews, Pricing, Features & Alternatives
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Klaviyo is a Marketing Tasks Automation Software. Price : $25 (free trial available). Review Klaviyo : Overview & Pricing

9.6 Expert Score
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Klaviyo Overview : Features, Pricing, Reviews & Alternatives

Klaviyo is a Marketing Tasks Automation Software intended for businesses. Let’s discover user reviews, features and prices of this business app.

Klaviyo is listed as a Marketing Tasks Automation Software and Marketing Automation Software for companies and is used for Brand Management, Email Marketing, Customer Data Platform, Campaign Management …

Klaviyo price starts from $ 25 per user and per month (free trial available).

Klaviyo makes email marketing for eCommerce stores easy and hassle-free.

Build smoother and stronger connections with Klaviyo

You deserve more from your marketing software. Join the thousands of innovative brands switching to Klaviyo to grow their eCommerce business.

What is Klaviyo ?

Klaviyo is marketing automation software developed to help businesses of all sizes, from entrepreneurs to iconic brands, drive sales for their online businesses. It enables customers to deliver amazing user experiences through email and other channels. It helps companies to have their own marketing strategies and information to share with their customers. The brand offers its clients the best segmentation and personalization of categories, as well as predefined automation and traffic generators; the company uses data science and analytics, one-click integration, and provides ROI-based reporting. The brand also offers ads on Facebook and Instagram to attract more traffic. Klaviyo helps clients store all business data in the same system that provides their expertise; they enable experimentation and the creation of new businesses, and enable existing businesses to grow faster in a way they can control and manage. The brand has a unique packaging calculation method. The brand did not specify a fixed plan amount, but instead creates a custom plan based on the customer’s needs.

Klaviyo helps growth-oriented eCommerce brands increase sales with highly targeted and relevant email, Facebook and Instagram marketing campaigns.

Klaviyo is email marketing reimagined for ecommerce stores on Shopify, Bigcommerce, and Magento. From personalized newsletters to automated emails like abandoned carts, order tracking, and personalized thank yous, Klaviyo makes it easy for stores to set up great email marketing without the need for expensive systems and lots of people.

Klaviyo is a relatively new but growing email marketing campaign management platform for eCommerce stores on Shopify, Bigcommerce, and Magento from the company of the same name based in Boston, Massachusetts. It was founded in 2012. Klaviyo integrates with CRM, technical support, shopping cart and other marketing tools…

A cloud-based email marketing solution for eCommerce businesses. It allows users to send targeted email campaigns based on metrics like purchase and viewing history and how customers have engaged with previous emails.

Klaviyo makes email marketing for eCommerce stores easy and hassle-free.

Klaviyo makes email marketing for eCommerce stores easy and hassle-free.

Klaviyo is a marketing and messaging automation platform designed to help you grow your business and make more money. Demand more from your marketing software – try Klaviyo for free.

What is Klaviyo? Klaviyo is a powerful cloud-based email and marketing automation software designed for eCommerce marketers. is an easy-to-use solution that enables eCommerce entrepreneurs to customize, target, optimize, and monitor their Facebook, email, and Instagram marketing campaigns. The platform eliminates over-reliance on common tools like spreadsheets, facilitating efficient segmentation. Klaviyo offers robust tools including site tracking, segmentation, 360-degree customer profiles, drag-and-drop email layouts, custom activity fields, 1-click integrations, and ROI-based reporting. Its segmentation allows users to accurately deliver the message to the target audience. It allows marketers to leverage real data such as recent purchases, email history, and website navigation tracking to identify the message the customer wants to receive.

Klaviyo helps growth-oriented eCommerce brands generate more sales with highly targeted and highly relevant email, Facebook and Instagram marketing campaigns. Unlike other email or marketing automation solutions, we’re really good at pulling data from your eCommerce platform, whether it’s Shopify, Magento, a custom implementation, or something else. We allow you to combine this data with website behavior and information from other marketing tools and then use it to target, personalize, analyze and optimize your marketing.

Klaviyo Review

Klaviyo Review : Pros & Cons

Pros & Cons

When it comes to finding the right Marketing Tasks Automation tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.

One such familiar name in this arena is Klaviyo, and as you may have guessed from the title, this review will tell you more about Klaviyo’s pros and cons.

Weighing the pros & cons is essential before selecting this tool for your business and your team.

Klaviyo Pros : Key Benefits

– Klaviyo has an open API, allowing users to easily integrate custom eCommerce platforms and get actionable data efficiently.

– Users have access to Klaviyo’s reporting tools, providing eCommerce businesses with valuable ROI insights.

– Klaviyo includes real-time tracking technology, allowing users to monitor campaign results quickly and accurately.

– Users can personalize emails and tailor messages using custom events, properties, and attributes.

– Klaviyo uses AB testing, which helps users optimize the performance of email campaigns and autoresponders.

– Users can take advantage of Klaviyo’s dynamic web signup forms to grow their mailing lists and capture additional customer data.

Klaviyo Cons

– Con : Custom integrations can come at a price.
 

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Klaviyo Features

Here is the list of the main features of this computer software :

– Management of an online store – e-commerce site
– CRM
– Segmentation
– Helpdesk
– Website Visitor Tracking
– 2-Way Messaging
– Landing Pages
– AB Testing
– Campaign Segmentation
– API
– Lead Scoring
– Activity Dashboard
– Lead Nurturing
– Analytics/ROI Tracking
– Email Drip Campaigns
– Auto-Responders
– Analytics (ROI Tracking)
– Automated Responses
– Lead Management
– CAN SPAM Compliance

Main function & Pro Features

– Management of an online store – e-commerce site
– CRM
– Segmentation
– Helpdesk
– Website Visitor Tracking
– 2-Way Messaging
– Landing Pages
– AB Testing
– Campaign Segmentation
– API
– Lead Scoring
– Activity Dashboard
– Lead Nurturing
– Analytics/ROI Tracking
– Email Drip Campaigns
– Auto-Responders
– Analytics (ROI Tracking)
– Automated Responses
– Lead Management
– CAN SPAM Compliance

Klaviyo Integrations

Klaviyo integrates with more than 38 applications & plugins like Integromat, Neon CRM and Sisense (…) : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !

It also provides a powerful API toolkit that allows developers to build web services and exchange data.

Top 20 Klaviyo integrations

– WordPress
– Google Forms
– Wix
– Shopify
– Eventbrite
– Stripe
– Zoho CRM
– Squarespace
– Zendesk
– LiveAgent
– Facebook for Business
– Jotform
– HoneyBook
– DonorPerfect
– Trustpilot
– Typeform
– Olark
– Lightspeed Retail
– Emailable
– Salesforce Service Cloud

Klaviyo Pricing

The Klaviyo pricing plan starts from $ 25 per month and per user, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …

Klaviyo offers several pricing plans :

– E-Mail : $ 25,00 per user / per month
– Sms : $ 50,00 per user / per month
– Email And Sms : $ 0,00 per user / per month
– Enterprise : –
– Premium : –

E-Mail Sms Email And Sms Enterprise Premium
$25,00 $50,00 $0,00
Per month Per month Per month Per month Per month
Per user Per user Per user Per user Per user

 

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Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.

Sign up for a trial and start using it right away !

Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.

Screenshot of the Vendor Pricing Page :

Klaviyo Pricing Plan

Klaviyo Pricing Plans

Pricing Details

Pricing Model : Subscription
Free trial : Yes : 14 days
Free plan : Yes, free version
Freemium : Freemium software
Starting price : $ 25,00
Entry-level set up fee : No setup fee

The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.

Deployment & Setup

Klaviyo is a cloud-based Marketing Tasks Automation platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).

klaviyo is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.

It supports desktop operating systems (like Windows and Mac OS …) and mobile platforms (like Android and iOS).

Technical Details & Specifications

Deployment : Cloud / SaaS
Desktop Operating Systems : Windows / Mac OS / Linux …
Mobile Platforms : Android / iOS – iPhone – iPad
Native Apps / Mobile Applications : –
GDPR compliance : No information

Supported languages

This application software supports the following languages : English …

Support & Training

Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : Chat, Email / Help Desk, Online Support …

Hotline : (800) 338 1744

Training options : Documentation, Webinars …

Industry & Customers

Who use Klaviyo ?

This software package is tailored to business needs : Small and Medium companies, Large companies (Turnover : – $50 million) in countries like United Kingdom …

This web-based application is recommended for trades : Marketing, Multimedia …

This cloud software is used in the sectors : Retail business, Clothing and fashion, Wholesale …

Customer References

Testimonials & Customer References to decide if this is the right business software or service for your company : Auragin Health, Roadtrippers, Cemex S A B De C V, Essio Shower, Happyfresh, Swak Designs, Indira Active …

Awards & Recognitions

This tech company won several customer review awards from comparison websites, like Most Worthy Marketing Automation software, and Part of World’s fastest growing SaaS companies according to SaaS 1000 .

Screenshots

This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (Freelancer, Large Company, Medium Company …)

Klaviyo Screenshots & Images : UI, dashboard …

Klaviyo Review

Klaviyo Business Software Pricing

Klaviyo Features

Klaviyo Features & Overview

Klaviyo Screenshot

Klaviyo Screenshot

Klaviyo Screenshot

Klaviyo Screenshot

Videos

Video #1

YouTube video

 
Video #2

YouTube video

 

Klaviyo Reviews

Here is our opinion on Klaviyo : this is a great marketing tasks automation software to trust .

Klaviyo User Reviews & Ratings

Online and customer reviews of Klaviyo software are quite plentiful and overall very positive :

Overall rating : 4,8/5

Value for money : 4,3/5
Functionality : 4,5/5
Usefulness : 4,3/5
Ease of use : 4,3/5

User rating Excellent : 77%
User rating Very Good : 18%
User rating Average : 2%
User rating Poor : 0%
User rating Terrible : 3%

Key benefits of Klaviyo are ease of use, powerful targeting, 1-click integrations, and custom web tracking.

Popularity on social networks : 16222 followers on Twitter

Your Customer Review on Klaviyo

What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …

Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend Klaviyo ? What is your likelihood to renew ?
 

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FAQs

Why use a Marketing Tasks Automation Software ?

Marketing automation software is a tool to streamline and automate marketing tasks and workflows to help businesses increase productivity and efficiency. It offers features like campaign management, content publishing, marketing analytics, customer segmentation. Automating tasks and workflows allows companies to spend more time campaigning and communicating with their customers. The software allows you to measure the impact of your multi-channel marketing efforts to improve your marketing strategy. Marketing automation software automates recurring or repetitive marketing tasks.

According to various sources, most used business software are : CallidusCloud (market share : 20,90%), Marketo (11,40%), Pardot (7,70%), Act On (4,10%), Eloqua (3,10%), OptinMonster (3,00%), Sharpspring (2,30%), ClickDimensions (1,40%), Klaviyo (0,70%), Ontraport (0,60%), Adobe Campaign (0,50%), SALESmanago (0,50%), Sleeknote (0,30%), Delivra (0,30%), Sailthru (0,20%), WebEngage (0,20%)

Main functions are : lead management, Campaign management, Advertising by e-mail, Social Media Marketing, Analytic, A/B testing

Main characteristics are : Marketing Automation, Event, Webinar Marketing, Social Profile Integration, Landing Page, Web Pop-ups & Banners, Integrated Forms & CRM, Email Marketing, Automated Marketing, A, B Testing, KPI Dashboard, Marketing Automation, Actito, Marketing automation, CRM, customer journey management, relationship management, agility, data management, The right content for the right person at the right time in their journey, automation, cloud, cloud, KPI dashboard., Data analysis, Creativity, Legal assistance and GDPR preparation, Agile management of the customer journey, Smart use of your data

Marketing Tasks Automation Software Average Price : from $ 1,00 to $ 500,00 with an average price of $ 123,44 . We have identified more than 257 competitors on the market.

Marketing Tasks Automation Software Review

Marketing Tasks Automation Software Review

Company details

Developed by KLAVIYO, Inc. (@klaviyo on Twitter)
HQ location : USA
Founded in 2012 by Andrew Bialecki
Total revenue : $104.3M
Fundings : $678.5M

Industry : B2B SaaS company
Software Category : Marketing & Webmarketing Software > Marketing Automation Software > Marketing Tasks Automation Software
Schema : SoftwareApplication > BusinessApplication

Tags : …
Website : visit klaviyo.com

About This Article

This page was composed and published by SaaS-Alternatives.

The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.

Our opinion on Klaviyo is independent in order to highlight the strengths and weaknesses of this Marketing Tasks Automation Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.

Klaviyo Alternatives

If you’re understanding the drawbacks and you’re looking for a Klaviyo alternative, there are more than 76 competitors listed on SaaS-Alternatives !

If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.

Compare Klaviyo Pricing Against Competitors

Software Starting Price Billed Free Trial
KLAVIYO $ Per month / user No
HUBSPOT CRM $45 Per month / user No
SENDINBLUE $25 Per month / user Yes
ACTIVECAMPAIGN $9 Per month / user Yes
OMNISEND $16 Per month / user Yes
MAILCHIMP $ Per month / user No
SHARPSPRING $399 Per month / user No
PARDOT $1250 Per month / user No
ONTRAPORT $79 Per month / user Yes
ENGAGEBAY $11,69 Per month / user No

 

Top 10 Alternatives & Competitors to Klaviyo

– Mailchimp
– Sendinblue
– Drip
– Constant Contact
– Omnisend
– Simple Marketing
– Sailthru
– Ingenious Technologies
– Datax
– Boxia

Free Alternatives to Klaviyo

– EngageBay
– Omnisend
– Autopilot

SaaS alternatives

Mailchimp : MailChimp helps you design email newsletters, share them on social media, integrate them with the services you already use, and track your results. It’s like your own personal publishing platform.

InfusionSoft : It is a cloud-based sales and marketing solution that offers customer relationship management (CRM), marketing automation, and e-commerce features in one suite. Help small businesses in various industries build sales volumes and customer service experiences.

ActiveCampaign : Recognized as the leader in small business marketing and sales automation, ActiveCampaign helps over 70,000 small businesses connect and meaningfully engage with their customers with intelligence-driven, personalized messaging.

Drip : It’s the first ECRM: an eCommerce CRM designed to build personal, profitable relationships with your customers at scale. Use customer insights, data, and smarter email marketing automation at scale. With the best customer experience, your brand will never fade.

HubSpot : Attract, convert, close, and delight customers with HubSpot’s comprehensive set of marketing tools. HubSpot’s all-in-one marketing software helps 12,000+ businesses in 56 countries attract leads and convert them into customers.

You can also take a look at other business apps, like our Peek UserTesting review and our Bluebeam Revu review.

Comparison with Similar Software & Contenders

Take an in-depth look at popular Marketing & Webmarketing Software and Marketing Automation Software to find out which one is right for your needs. Discover how these Marketing Tasks Automation Software compare to Klaviyo when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !
 

Compare Marketing Tasks Automation Software

 

9.6Expert Score
Klaviyo Review
Klaviyo is a great marketing tasks automation SaaS software to trust for your company or business.
Ease of use
9.6
Functionnality
9
Integrations
8.6
Customer support
8.6
Value for money
8.6
PROS
  • No human intervention is required by the retailer.
CONS
  • Custom integrations can come at a price
Klaviyo
Klaviyo

$25.00

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