Lotame
Lotame : Reviews, Pricing, Features & AlternativesLotame is an Advertizing Audience Measurement Software. Price : $1. Review Lotame : Overview & Pricing
Lotame Overview : Features, Pricing, Reviews & Alternatives
Lotame is an Advertizing Audience Measurement Software intended for businesses. Let’s discover user reviews, features and prices of this business app.
Lotame is listed as a Advertizing Audience Measurement Software and Display Advertising Software for companies and is used for Data Management, Data Management Platforms …
Lotame price starts from $ 1 per user and per month .
Lotame is a data management platform that collects and organizes segments of audience data.
Feature-rich data management software
What is Lotame ?
Lotame data management software comes with a variety of appropriate and attractive features. This software helps ensure smooth data and migration. Master data management is also possible with the help of the Lotame data manager. The user can control and monitor the quality of the migrated, processed and stored data. Data security is never compromised and complete confidentiality is maintained. The user can also match and merge data from multiple data sets or databases. Data analysis, data capture, data integration, and customer data are other data management features available with this software. This data management tool is web-based and comes with a very simple user interface.
Lotame allows companies to use data to build stronger connections with their consumers. Lotame prides itself on being the leading independent data management platform (DMP) and offering the most widely used, trusted and comprehensive data exchange in the industry. Committed to innovation, agility, and above all, customer success, the Lotame team aims to constantly find new and meaningful ways to help its customers harness the power of data to drive more relevant and personalized experiences across screens and devices, online and offline.
Lotame is the flagship data management platform (DMP) from Lotame Solutions in Columbia, Maryland, advertised as a multi-screen DMP that leverages third-party data (ie, first-party data acquired through strategic partners).
Lotame is a data management platform that collects and organizes segments of audience data.
Make your data actionable, discover your most valuable customers, improve ROI by targeting the right audience, and increase relevancy on screens.
Lotame is the world leader in non-stacked data solutions, helping publishers, marketers, and agencies find new customers, increase engagement, and grow revenue through audience data. Lotame’s real-time DMP was designed to deliver measurable value to marketers, agencies, and publishers. This value is unlocked through a powerful set of interconnected solutions that enable you to maximize efficiency at every stage of your data strategy.
Pros & Cons
When it comes to finding the right Advertizing Audience Measurement tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.
One such familiar name in this arena is Lotame, and as you may have guessed from the title, this review will tell you more about Lotame’s pros and cons.
Weighing the pros & cons is essential before selecting this tool for your business and your team.
Lotame Pros : Key Benefits
– SaaS platform
– Scalability and integration
– Frequent releases / updates
– High Compatibility
Lotame Cons
– Con : Custom integrations can come at a price.
Lotame Features
Here is the list of the main features of this computer software :
– API
– Advertising Management
– Audience Targeting
– Behavior Tracking
– Behavioral Analytics
– Campaign Management
– Campaign Segmentation
– Competitive Analysis
– Customer Database
– Customer Segmentation
– Data Analysis Tools
– Data Capture and Transfer
– Data Import/Export
– Data Integration
– Data Migration
– Data Quality Control
– Data Security
– Data Visualization
– Engagement Tracking
– Information Governance
Main function & Pro Features
– API
– Advertising Management
– Audience Targeting
– Behavior Tracking
– Behavioral Analytics
– Campaign Management
– Campaign Segmentation
– Competitive Analysis
– Customer Database
– Customer Segmentation
– Data Analysis Tools
– Data Capture and Transfer
– Data Import/Export
– Data Integration
– Data Migration
– Data Quality Control
– Data Security
– Data Visualization
– Engagement Tracking
– Information Governance
Lotame Integrations
Lotame may integrates with applications & plugins : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !
It also provides a powerful API toolkit that allows developers to build web services and exchange data.
Lotame Pricing
The Lotame pricing plan starts from $ 1 per month and per user, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …
Lotame offers several pricing plans :
– Lotame : $ 1,00 per user / per month
– Start : –
– Professional : –
– Enterprise : –
– Premium : –
Lotame | Start | Professional | Enterprise | Premium |
$1,00 | – | – | – | – |
Per month | Per month | Per month | Per month | Per month |
Per user | Per user | Per user | Per user | Per user |
Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.
Sign up for a trial and start using it right away !
Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.
Screenshot of the Vendor Pricing Page :
Pricing Details
Pricing Model : Subscription
Free trial : No information
Free plan : No free plan
Freemium : No information
Starting price : $ 1,00
Entry-level set up fee : No setup fee
The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.
Deployment & Setup
Lotame is a cloud-based Advertizing Audience Measurement platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).
lotame is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.
It supports desktop operating systems (like Windows and Mac OS …).
Technical Details & Specifications
Deployment : Cloud / SaaS
Desktop Operating Systems : Windows / Mac OS / Linux …
Mobile Platforms : –
Native Apps / Mobile Applications : –
GDPR compliance : No information
Supported languages
This application software supports the following languages : English …
Support & Training
Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : 24/7 Live support, Email / Help Desk, FAQs / Forum, Phone Support, Online Support …
Hotline : +1 410-379-2195
Training options : Documentation, In Person, Live Online, Webinars …
Industry & Customers
Who use Lotame ?
This software package is tailored to business needs : Small and Medium companies, Large companies (Turnover : – $50 million) in countries like USA, …
This web-based application is recommended for trades : PR, Marketing …
This cloud software is used in the sectors : Services …
Customer References
Testimonials & Customer References to decide if this is the right business software or service for your company : Retail Concepts, New York Jets, The Cramer-Krasselt Co, Professional Bull Riders, Road Runner Sports …
Awards & Recognitions
This tech company won several customer review awards from comparison websites, like Part of World’s fastest growing SaaS companies according to SaaS 1000 .
Screenshots
This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (Freelancer, Large Company, Medium Company …)
Lotame Screenshots & Images : UI, dashboard …
Videos
Video #1
Video #2
Lotame Reviews
Here is our opinion on Lotame : this is an excellent advertizing audience measurement software to trust .
Lotame User Reviews & Ratings
Online and customer reviews of Lotame software are quite plentiful and overall very positive :
Overall rating : 4,6/5
Value for money : 4,3/5
Functionality : 4,3/5
Usefulness : 4,3/5
Ease of use : 4,3/5
User rating Excellent : 68%
User rating Very Good : 25%
User rating Average : 7%
User rating Poor : 0%
User rating Terrible : 0%
Popularity on social networks : 12307 followers on LinkedIn
Your Customer Review on Lotame
What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …
Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend Lotame ? What is your likelihood to renew ?
FAQs
Why use a Advertizing Audience Measurement Software ?
Advertising audience measurement software measures the audience of an online advertising campaign: number of views, number of clicks on the banner / keyword, conversion rate, calculation of the cost per thousand (CPM) .
According to various sources, most used business software are : Lotame (market share : 19,60%), Bombora (12,40%), Eyeota (12,30%), Exelate (9,30%), Facebook Pixel (7,50%), PulsePoint (3,80%), Dstillery (2,50%), Marin Software (1,70%), Sojern (1,00%), AudienceScience (0,40%), Effective Measure (0,10%)
Main functions are : Collaborative software, online software
Main characteristics are : ad platform, ad serving, advertising, hosting, mobile advertising, native advertising, programmatic advertising, real-time bidding, publishing, ad management, ad management, narrowcasting, ad network, Photos & Graphics, MarTech, Communication, Webmarketing
We have identified more than 55 competitors on the market.
Company details
Developed by LOTAME, Inc. (@andymonfried on Twitter)
HQ location : USA
Founded in 2006 by Andrew Monfried
Total revenue : $54000000
Fundings : € 61_000_000
Industry : B2B SaaS company
Software Category : Advertising Software > Display Advertising Software > Advertizing Audience Measurement Software
Schema : SoftwareApplication > BusinessApplication
Tags : …
Website : visit lotame.com
About This Article
This page was composed and published by SaaS-Alternatives.
The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.
Our opinion on Lotame is independent in order to highlight the strengths and weaknesses of this Advertizing Audience Measurement Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.
Lotame Alternatives
If you’re understanding the drawbacks and you’re looking for a Lotame alternative, there are more than 22 competitors listed on SaaS-Alternatives !
If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.
Compare Lotame Pricing Against Competitors
Software | Starting Price | Billed | Free Trial |
LOTAME | $ | Per month / user | No |
DELPHIX | $ | Per month / user | No |
WORKATO | $ | Per month / user | Yes |
SPLUNK ENTERPRISE | $150 | Per month / user | Yes |
DATA.WORLD | $50000 | Per month / user | Yes |
UPSOLVER | $ | Per month / user | Yes |
DRUVA CLOUD PLATFORM | $ | Per month / user | Yes |
COLLIBRA DATA GOVERNANCE CENTER | $ | Per month / user | No |
XTRACT.IO | $ | Per month / user | No |
CLUEDIN | $ | Per month / user | Yes |
Top 10 Alternatives & Competitors to Lotame
– Oracle Data Management Platform
– Anatics
– CloverDX
– SAS Data Management
– Nielsen DMP
– Sojern
– Facebook Pixel
– Beckon
– Bombora
– Marin Software
Free Alternatives to Lotame
– RudderStack
– Iteratively
– Grouparoo
You can also take a look at other business apps, like our Bold review and our Influencity review.
Comparison with Similar Software & Contenders
Take an in-depth look at popular Advertising Software and Display Advertising Software to find out which one is right for your needs. Discover how these Advertizing Audience Measurement Software compare to Lotame when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !