mParticle
mParticle : Reviews, Pricing, Features & Alternatives
mParticle is a Mobile Analytics Software. Review mParticle : Overview & Pricing
mParticle Overview : Features, Pricing, Reviews & Alternatives
mParticle is a Mobile Analytics Software intended for businesses. Let’s discover user reviews, features and prices of this business app.
mParticle is listed as a Mobile Analytics Software and Web Analytics Software for companies and is used for Mobile Analytics, Customer Data Platform, Analytics, API Tools, Engagement Tools …
mParticle prices are available on demand .
mParticle enables marketers to integrate and orchestrate all their technologies and win key moments in the customer journey.
Simplification of customer data infrastructure
Simplified mobile data automation.
What is mParticle ?
mParticle provides data aggregation and management solutions using secure APIs and SDKs connected to a company’s systems. The solution enables companies to use the data in various applications such as marketing, analytics, and data warehousing. Additional services include video and audio usage metering, customer profile management to understand critical steps in a customer’s journey, and data filtering services. Users can influence the flow of data through the output of a client so that the data is exploited. mParticle helps create workspaces that act as data containers. His expertise lies in four data domains: data connections, data quality, data governance, and data-driven personalization. mParticle helps users manage data quality, enforce governance, and improve customer service interactions. Simplifying and securing the customer data infrastructure allows users to spend less time maintaining marketing tools and more time building critical assets. Users looking to improve conversion rates, retention, and time to monetization can do so using high-quality, readily available customer data.
All collected data is immediately transformed, so users can map key events, set rules, periodically remove duplicate records, rename, control shared data, and more. They can also add additional elements and enrich customer profiles, enhance their records with interests and behaviors, add location-based information, or add third-party identity data.
MParticle is a customer data platform for multi-channel consumer brands
mParticle enables app developers to leverage their third-party data to drive growth, reduce costs, and address SDK fatigue.
mParticle is the customer data platform for the mobile age. Only mParticle is integrated with all leading data warehousing, analytics and marketing solutions in a way that fully considers consumer behaviors and marketing opportunities unique to native apps and connected devices. That’s why mParticle is trusted by leading mobile businesses more than any other customer data platform. Accelerate time to market with new mobile initiatives while providing a single source of information, accountability, and control over all your mobile data.
mParticle’s customer data platform integrates all your data and organizes it across channels, partners and systems so you never miss an opportunity to impress. mParticleSeatGeek, StockTwits, Starwood Hotels & Resorts, FourSquare Clients
mParticle’s customer data platform integrates all your data and organizes it across channels, partners and systems so you never miss an opportunity to impress. mParticleSeatGeek, StockTwits, Starwood Hotels & Resorts, FourSquare Clients
Create powerful audience segments to re-engage customers based on historical context or distribute them for real-time hyper-personalization. Computed fields are maintained over time using billions of streaming events and user attributes. Transform data at any stage of your customer data pipeline. Combine the power of mParticle and LiveRamp to deliver world-class customer experiences at unprecedented scale. Leverage mParticle’s omnichannel and end-to-end user profiles to create personalized one-on-one experiences for your users, anywhere you can make an HTTPS request.
mParticle Review : Pros & Cons
Pros & Cons
When it comes to finding the right Mobile Analytics tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.
One such familiar name in this arena is mParticle, and as you may have guessed from the title, this review will tell you more about mParticle’s pros and cons.
Weighing the pros & cons is essential before selecting this tool for your business and your team.
mParticle Pros : Key Benefits
– Collect and control all your customer data from one place.
– Recognize your customers at every step of their journey.
– Link customer IDs and profile information across online and offline channels.
– Integrate over 175 leading data warehousing, analytics and marketing solutions.
– Define rules to transform, clean, filter, and sample data.
– Permissions based on single sign-on roles.
– Native SDKs for iOS, Android, Cordova, Unity, etc.
– Control what data is shared.
– Collect data from connected devices like Roku, AppleTV, Xbox, etc.
– Add third-party data.
mParticle Cons
– Con : Not always the cheapest option : Mobile Analytics Software average cost is $ 391,67 .
– Con : Custom integrations can come at a price.
mParticle Features
Here is the list of the main features of this computer software :
– Email Marketing
– API
– Landing Pages
– External Integrations
– Multi-App
– A/B Testing
– Data Import
– Analytics
– Dashboard
– Data Visualization
– Analytics Software
– API Tools
– Engagement Tools
– Cloud Services
– Customer Segmentation
– Multi-Channel Data Collection
– Dashboard
– Predictive Analytics
– Feedback Management
– Sentiment Analysis
Main function & Pro Features
– Email Marketing
– API
– Landing Pages
– External Integrations
– Multi-App
– A/B Testing
– Data Import
– Analytics
– Dashboard
– Data Visualization
– Analytics Software
– API Tools
– Engagement Tools
– Cloud Services
– Customer Segmentation
– Multi-Channel Data Collection
– Dashboard
– Predictive Analytics
– Feedback Management
– Sentiment Analysis
mParticle Integrations
mParticle integrates with more than 3 applications & plugins like Facebook and SendGrid (…) : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !
It also provides a powerful API toolkit that allows developers to build web services and exchange data.
Top 20 mParticle integrations
– Facebook
– SendGrid
mParticle Pricing
The mParticle pricing plan is available on request, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …
mParticle offers several pricing plans :
– Mparticle : Price on demand
– Start : Price on demand
– Professional : Price on demand
– Enterprise : Price on demand
– Premium : Price on demand
| Mparticle | Start | Professional | Enterprise | Premium |
| Price on demand | Price on demand | Price on demand | Price on demand | Price on demand |
| Per month | Per month | Per month | Per month | Per month |
| Per user | Per user | Per user | Per user | Per user |
Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.
Sign up for a trial and start using it right away !
Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.
Screenshot of the Vendor Pricing Page :
Software Pricing Plans
Pricing Details
Pricing Model : Subscription
Free trial : No information
Free plan : Premium only
Freemium : No information
Starting price : Prices can vary depending on your business needs.
Entry-level set up fee : No setup fee
The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.
Deployment & Setup
mParticle is a cloud-based Mobile Analytics platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).
mparticle is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.
It supports desktop operating systems (like Windows and Mac OS …).
Technical Details & Specifications
Deployment : Cloud / SaaS
Desktop Operating Systems : Windows / Mac OS / Linux …
Mobile Platforms : –
Native Apps / Mobile Applications : –
GDPR compliance : No information
Supported languages
This application software supports the following languages : English …
Support & Training
Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : Online Support …
Hotline : Yes
Training options : …
Industry & Customers
Who use mParticle ?
This software package is tailored to business needs : Small and Medium companies, Large companies (Turnover : – $50 million) in countries like Canada …
This web-based application is recommended for trades : PR, Marketing, Multimedia …
This cloud software is used in the sectors : Software, Retail business …
Customer References
Testimonials & Customer References to decide if this is the right business software or service for your company : Seatgeek, Cbs Interactive Inc, Nbc News Digital Llc, Burger King Corporation, Hulu …
Awards & Recognitions
No information .
Screenshots
This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (Shop Manager, Small Company, Medium Company …)
mParticle Screenshots & Images : UI, dashboard …
mParticle Business Software Pricing
mParticle Features & Overview
mParticle Screenshot
Videos
Video #1
Video #2
mParticle Reviews
Here is our opinion on mParticle : this is a very popular mobile analytics software to trust .
mParticle User Reviews & Ratings
Online and customer reviews of mParticle software are quite plentiful and overall very positive :
Overall rating : 4,4/5
Value for money : 4,4/5
Functionality : 4,4/5
Usefulness : 4,4/5
Ease of use : 4,4/5
User rating Excellent : 10%
User rating Very Good : 90%
User rating Average : 0%
User rating Poor : 0%
User rating Terrible : 0%
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Popularity on social networks : 11000 followers on LinkedIn
Your Customer Review on mParticle
What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …
Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend mParticle ? What is your likelihood to renew ?
FAQs
Why use a Mobile Analytics Software ?
Mobile analytics software (mobile statistics) makes it possible to follow the path of customers and prospects who access data via a mobile terminal, a mobile application.
According to various sources, most used business software are : Roambi (market share : 4,50%), CleverTap (3,20%), Localytics (2,60%), mParticle (2,50%), adjust (1,50%), comScore (1,20%), App Annie (1,20%), Moat Analytics (1,00%), Adobe Analytics (0,30%), Countly (0,10%)
Main functions are : Reporting – Reports, Detailed statistics, Tracking – Tracking, 24/7 accessibility, Click statistics, Visit statistics
Main characteristics are : Mobile Stats, Mobile Stats, Mobile Stats, Mobile Stats, Mobile Stats, Mobile Stats, Mobile Stats, Free SEO, app marketing automation, mobile app marketing, mobile marketing strategy, mobile marketing strategies, app engagement platform users, mobile marketing platform, mobile marketing platforms, mobile app metrics, enterprise mobile marketing, mobile app metrics
Mobile Analytics Software Average Price : from $ 125,00 to $ 700,00 with an average price of $ 391,67 . We have identified more than 63 competitors on the market.
Mobile Analytics Software Review
Company details
Developed by MPARTICLE, Inc. (@mkatz0630 on Twitter)
About mParticle: mParticle is the only data and integration platform for mobile devices. We make it easier than ever to add tools and services without the integration pain and hidden cost. mParticle is the data layer that enables application owners to move faster, achieve business goals, and improve application stability and security. We don’t just make integrations easy, we attack the root cause by addressing challenges around data ownership and giving app owners the tools to better control their data.
HQ location : USA
Founded in 2012 by Michael Katz
Total revenue : $36000000
Fundings : € 75_000_000
Industry : B2B SaaS company
Software Category : SEO Software > Web Analytics Software > Mobile Analytics Software
Schema : SoftwareApplication > BusinessApplication
Tags : …
Website : visit mparticle.com
About This Article
This page was composed and published by SaaS-Alternatives.
The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.
Our opinion on mParticle is independent in order to highlight the strengths and weaknesses of this Mobile Analytics Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.
mParticle Alternatives
If you’re understanding the drawbacks and you’re looking for a mParticle alternative, there are more than 23 competitors listed on SaaS-Alternatives !
If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.
Compare mParticle Pricing Against Competitors
| Software | Starting Price | Billed | Free Trial |
| MPARTICLE | $ | Per month / user | No |
| BRAZE | $ | Per month / user | No |
| AMPERITY | $ | Per month / user | No |
| LYTICS | $ | Per month / user | No |
| TEALIUM IQ | $ | Per month / user | No |
| RUDDERSTACK | $ | Per month / user | Yes |
| AMPLITUDE | $ | Per month / user | No |
| SEGMENT | $120 | Per month / user | Yes |
| ZEOTAP | $ | Per month / user | No |
| LEADBOXER | $195 | Per month / user | Yes |
Top 10 Alternatives & Competitors to mParticle
– Zoho Analytics
– ZoomInfo
– SAP Crystal Server
– Tableau
– SimilarWeb
– Pitchbook
– Appsflyer
– Adobe Analytics
– App Annie
– Appsee Mobile Analytics
Free Alternatives to mParticle
– Segment
– CustomerLabs CDP
– Audiens
You can also take a look at other business apps, like our Eptica review and our Neofi Solutions review.
Comparison with Similar Software & Contenders
Take an in-depth look at popular SEO Software and Web Analytics Software to find out which one is right for your needs. Discover how these Mobile Analytics Software compare to mParticle when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !
