Optimizely
Optimizely : Reviews, Pricing, Features & AlternativesOptimizely is an A/B Testing Software. Price : $50000 (free trial available). Review Optimizely : Overview & Pricing
Optimizely Overview : Features, Pricing, Reviews & Alternatives
Optimizely is an A/B Testing Software intended for businesses. Let’s discover user reviews, features and prices of this business app.
Optimizely is listed as a A/B Testing Software and SEO Content Software for companies and is used for Web Analytics, Personalization, User Testing, Automated Testing …
Optimizely price starts from $ 50000 per user and per month (free trial available).
Website optimization platform with A/B and multivariate testing
Help your business grow
What is Optimizely ?
Optimizely is the world’s first experimentation platform that enables businesses to deliver continuous experimentation and personalization across multiple websites, mobile apps, and connected devices. Optimizely’s software technology provides A/B testing tools, where two versions of a web page can be compared for performance and multivariate testing. Optimizely’s experimentation platform is called Optimizely X, which provides tools for web experimentation, customization, and recommendations. Personalization capabilities, which can be used to make data-driven decisions, can also be used to serve online advertising.
Optimizely Web empowers everyone in your organization to improve every experience, whether your marketing team is trying to figure out the best way to apply ad dollars or your product team is learning how to create the most engaging with a sleek and easy interface. to use use a state-of-the-art visual editor and statistics.
Optimizely Full Stack allows your developers to experiment anywhere. By running experiments on any app, you can iterate on search algorithms, launch new features with confidence, and discover the best way to create product experiences for your customers, whether on desktop, mobile, OTT, or any internet-connected device. .
Optimizely provides customer experience optimization, enabling businesses to dramatically increase the value of their digital products, commerce, and campaigns with its best-in-class experimentation software platform. By replacing numerical guesswork with factual results, Optimizely enables product and marketing professionals to accelerate innovation, reduce new feature risk, and increase digital ROI by 10x. More than 26 Fortune 100 companies choose Optimizely to power their global digital experiences. Optimizely’s impressive list of clients includes eBay, FOX, IBM, The New York Times, and many other global companies. Optimizely was founded in 2009 and is based in San Francisco, California. Optimizely is a platform that provides digital experience solutions
Optimize your conversion rate on websites and mobile apps in minutes by running an AB test, multi-step test, or multivariate test with Optimizely! Simple, fast and powerful.
Optimizely is the market leader in digital experience optimization. Help digital businesses and Fortune 100 companies optimize their digital products, commerce, and campaigns with a comprehensive experimentation platform.
Optimizely is the market leader in digital experience optimization. Help digital businesses and Fortune 100 companies optimize their digital products, commerce, and campaigns with a comprehensive experimentation platform.
Optimizely is the market leader in digital experience optimization, helping digital leaders and Fortune 100 companies optimize their digital products, commerce, and campaigns with a comprehensive experimentation platform.
How to create your first experiment with Optimizely. Optimizely is a software as a service (SaaS) solution for optimizing desktop and mobile web applications. Developers and sellers can use the software to A/B test a… Read more
Founded in 2009 by two former Google product managers, Optimizely offers A/B testing and multivariate testing software. Since its inception, Optimizely has amassed an impressive list of clients that includes the likes of ABC, TechCrunch, CBS, Salesforce, The Walt Disney Company, and Starbucks.
The Optimizely platform technology provides A/B testing tools, where two versions of a web page can be compared for performance and multivariate testing. great customer service
Be brave, experiment everywhere, and transform your customer experience with Optimizely.
Pros & Cons
When it comes to finding the right A/B Testing tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.
One such familiar name in this arena is Optimizely, and as you may have guessed from the title, this review will tell you more about Optimizely’s pros and cons.
Weighing the pros & cons is essential before selecting this tool for your business and your team.
Optimizely Pros : Key Benefits
– Learn more about visitors connecting to your website and mobile apps with Optimizely’s visitor segmentation tools.
– Create optimization experiments in minutes, with no coding or engineering required.
– Seamlessly integrate data across all your platforms and sync Optimizely with products already in use.
– Track what matters: Track clicks, conversions, signups, or anything else that matters to your business.
– Target visitors through basic or custom targeting, then target optimized experiences and focus on high-value visitors.
– Optimizely’s starter plan is completely free and you only pay once you reach a limit number of visitors.
– Integration with existing tools: Integrates seamlessly with a variety of popular analytics tools, including KISSmetrics, Google Analytics, and SiteCatalyst.
– Improve customer engagement and increase revenue across desktop, mobile web, and mobile apps with A/B testing, multivariate testing, and multipage testing.
– Advanced Customization – Take testing to the next level with a full HTML, CSS, JavaScript, and jQuery editor.
Optimizely Cons
– Con : Not always the cheapest option : A/B Testing Software average cost is $ 174,91 .
– Con : Custom integrations can come at a price.
Optimizely Features
Here is the list of the main features of this computer software :
– Heatmaps
– AB Testing
– Multivariate Testing
– API
– Access Controls/Permissions
– Account Based Marketing
– Activity Dashboard
– Audience Targeting
– Behavior Tracking
– Behavioral Targeting
– Campaign Segmentation
– Collaboration Tools
– Contextual Targeting
– Conversion Rate Optimization
– Customer Experience Management
– Customer Segmentation
– Customizable Reports
– Customizable Templates
– Data Import/Export
– Data Visualization
Main function & Pro Features
– Drag & Drop
– Experience Management
– For Websites
– Funnel Analysis
– Geotargeting
– Heatmaps
– Landing Pages/Web Forms
– Multivariate Testing
– Performance Metrics
– Project Management
– Real Time Data
– Real Time Editing
– Test Scheduling
– Recommendations
– Third Party Integrations
– Reporting/Analytics
– Visitor Management
– Responsive
– Visitor Tracking
– Role-Based Permissions
Optimizely Integrations
Optimizely integrates with more than 34 applications & plugins like KISSmetrics, Jira and Google Analytics (…) : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !
It also provides a powerful API toolkit that allows developers to build web services and exchange data.
Top 20 Optimizely integrations
– Google Analytics
– Jira
– KISSmetrics
– Marketo
– Mixpanel
– New Relic
– Segment.com
– Twitter
– WordPress
– Zapier
Optimizely Pricing
The Optimizely pricing plan starts from $ 50000 per month and per user, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …
Optimizely offers several pricing plans :
– Content Cloud : $ 50000,00 per user / per month
– Commerce Cloud : –
– Cloud-Intelligence : –
– Enterprise : –
– Premium : –
Content Cloud | Commerce Cloud | Cloud-Intelligence | Enterprise | Premium |
$50000,00 | – | – | – | – |
Per year | Per year | Per year | Per year | Per year |
Per user | Per user | Per user | Per user | Per user |
Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.
Sign up for a trial and start using it right away !
Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.
Screenshot of the Vendor Pricing Page :
Pricing Details
Pricing Model : Subscription
Free trial : Available
Free plan : No free plan
Freemium : No information
Starting price : $ 50000,00
Entry-level set up fee : No setup fee
The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.
Deployment & Setup
Optimizely is a cloud-based A/B Testing platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).
optimizely is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.
It supports desktop operating systems (like Windows and Mac OS …).
There’s also native mobile apps for iPhone & iPads on Apple’s App Store.
Technical Details & Specifications
Deployment : Cloud / SaaS
Desktop Operating Systems : Windows / Mac OS …
Mobile Platforms : –
Native Apps / Mobile Applications : iOS App
GDPR compliance : No information
Supported languages
This application software supports the following languages : English, German, German …
Support & Training
Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : 24/7 Live support, Chat, Email / Help Desk, FAQs / Forum, Knowledge Base, Phone Support, Online Support …
Hotline : (800) 252-9480
Training options : Documentation, In Person, Live Online, Videos, Webinars …
Industry & Customers
Who use Optimizely ?
This software package is tailored to business needs : Small and Medium companies, Large companies (Turnover : – $50 million) in countries like United Kingdom …
This web-based application is recommended for trades : PR, Marketing …
This cloud software is used in the sectors : Financial services, Software …
Customer References
Testimonials & Customer References to decide if this is the right business software or service for your company : Steadfast Creative, St Baldricks Foundation Inc, Sourcebooks, Sightline Media Group, Jeffers, Uber, Spotify …
Awards & Recognitions
No information .
Screenshots
This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (SME, Startup, Entrepreneur …)
Optimizely Screenshots & Images : UI, dashboard …
Videos
Video #1
Video #2
Optimizely Reviews
Here is our opinion on Optimizely : this is a great a/b testing software to advise .
Optimizely User Reviews & Ratings
Online and customer reviews of Optimizely software are quite plentiful and overall very positive :
Overall rating : 4,9/5
Value for money : 3,8/5
Functionality : 4,3/5
Usefulness : 3,8/5
Ease of use : 3,8/5
User rating Excellent : 59%
User rating Very Good : 38%
User rating Average : 3%
User rating Poor : 2%
User rating Terrible : 1%
The main advantages of using Optimizely are your ability to take advantage of the latest marketing strategies, track your customers’ preferences and subject them to in-depth analysis.
Popularity on social networks : 65679 followers on LinkedIn
Your Customer Review on Optimizely
What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …
Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend Optimizely ? What is your likelihood to renew ?
FAQs
Why use a A/B Testing Software ?
A/B testing software increases conversions on a website by testing several versions of the same page (different colors, call to action). A/B testing software allows you to optimize a website by carrying out tests with users. Internet users will be offered several different pages, their actions are measured, the company can then choose the best optimized version and delete the others.
According to various sources, most used business software are : Optimizely (market share : 8,20%), Visual Website Optimizer (2,60%), Maxymiser (2,30%), Adobe Target (1,20%), Google Content Experiments (0,70%), Ab Tasty (0,30%), SiteSpect (0,30%), Webtrekk (0,20%), Instapage (0,20%), Kameleoon (0,10%), Omniconvert (0,10%), Webtrends (0,10%), Plumb5 (0,10%)
Main functions are : Creation of landing pages, Design customization, Improved customer experience, Creation of call to action, 24/7 accessibility, Content management
Main characteristics are : AB testing, split testing, multivariate testing, conversion rate, optimizationexperience, conversion rate optimization, ecommerce, no coding, customization, split testing, testing, wysiwyg editor, wysiwyg split testing, ab testing, business intelligence, conversion rate optimization, WYSIWYG support, SAAS software, A testing, B, MarTech, Communication, Webmarketing, e-commerce, A, B tests, page editor, 30 behavioral segmentation criteria
A/B Testing Software Average Price : from $ 9,00 to $ 499,00 with an average price of $ 174,91 . We have identified more than 62 competitors on the market.
Company details
Developed by OPTIMIZELY, Inc. (@Optimizely on Twitter)
HQ location : France
Founded in 2009 by Alex Atzberger
Total revenue : $110000000
Fundings : $251.2M
Industry : B2B SaaS company
Software Category : SEO Software > SEO Content Software > A/B Testing Software
Schema : SoftwareApplication > BusinessApplication
Tags : A-tests | B | AB-test | split test | multivariate test | conversion rate | experience optimization | FrenchTech SAAS software | conversion rate optimization | e-commerce …
Website : visit optimizely.com
About This Article
This page was composed and published by SaaS-Alternatives.
The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.
Our opinion on Optimizely is independent in order to highlight the strengths and weaknesses of this A/B Testing Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.
Optimizely Alternatives
If you’re understanding the drawbacks and you’re looking for a Optimizely alternative, there are more than 46 competitors listed on SaaS-Alternatives !
If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.
Compare Optimizely Pricing Against Competitors
Software | Starting Price | Billed | Free Trial |
OPTIMIZELY | $ | Per month / user | No |
SALESFORCE | $25 | Per month / user | Yes |
AMPLITUDE | $ | Per month / user | No |
FIREBASE | $ | Per month / user | No |
ADOBE TARGET | $ | Per month / user | No |
SITECORE EXPERIENCE PLATFORM | $ | Per month / user | No |
GOOGLE OPTIMIZE | $ | Per month / user | No |
VWO TESTING | $ | Per month / user | Yes |
KAMELEOON | $ | Per month / user | No |
AB TASTY | $ | Per month / user | No |
Top 10 Alternatives & Competitors to Optimizely
– Dynamic Yield
– VWO Testing
– AB Tasty
– Crazy Egg
– Survicate
– Unbounce
– AB Tasty
– Convert Experiences
– VWO
– Omniconvert
Free Alternatives to Optimizely
– Google Optimize
– Webtrends Optimize
– Apptimize
SaaS alternatives
Adobe Target : A/B and multivariate tests. Personalization. Large-scale automation powered by AI. Test and customize with features that optimize, automate, and predict the best experiences for your audience.
Visual Website Optimizer : Visual Website Optimizer is an easy-to-use A/B testing tool that allows marketers to create different versions of their websites and landing pages using a point-and-click editor (no HTML knowledge required!). See which version produces the maximum conversion. fees or sales
Hotjar : Find out how visitors actually use your website, collect user feedback and convert more visitors into customers.
Mixpanel : Mixpanel helps companies create better products through data. With our powerful self-service product analytics solution, teams can easily analyze how and why people engage, convert, and retain to improve their user experience.
LaunchDarkly : Serving over 200 billion feature metrics daily to help software teams build better software, faster. LaunchDarkly helps remove risk for developers and operations teams from the software development lifecycle.
You can also take a look at other business apps, like our Vidyard review and our Plivo review.
Comparison with Similar Software & Contenders
Take an in-depth look at popular SEO Software and SEO Content Software to find out which one is right for your needs. Discover how these A/B Testing Software compare to Optimizely when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !