Pardot
Pardot : Reviews, Pricing, Features & Alternatives
$1,000.00
Pardot is a Marketing Tasks Automation Software. Price : $1000 (free trial available). Review Pardot : Overview & Pricing
Pardot Overview : Features, Pricing, Reviews & Alternatives
Pardot is a Marketing Tasks Automation Software intended for businesses. Let’s discover user reviews, features and prices of this business app.
Pardot is listed as a Marketing Tasks Automation Software and Marketing Automation Software for companies and is used for Campaign Management, Marketing Automation, Forms Automation, Lead Generation, Business Intelligence, Email, Email Marketing …
Pardot price starts from $ 1000 per user and per month (free trial available).
Pardot is a B2B marketing automation, analytics and lead generation platform.
B2B Marketing in Salesforce and solutions
What is Pardot ?
Pardot offers a Salesforce-based B2B marketing automation tool. Its features include lead management, smarter lead generation, email marketing, sales alignment, ROI reporting, and artificial intelligence. It enables users to create smart, data-driven programs for the exact customer experience users want. They can turn sales data into marketing actions by triggering campaign activity from CRM data. It also allows them to visually map and test every asset and touchpoint in their program to better understand the customer experience. Marketers can access information with the exact metrics they need to better understand campaign performance and adapt quickly. Pardot also offers two solutions, one of which is Salesforce Engage, which allows users to create custom campaigns with marketing-curated content. Its features include Engage Campaigns, Engage Reports, Engage for Gmail and Outlook, Engage Alerts, and Engage for Salesforce Mobile. Pardot also provides B2B marketing analytics solutions with a rich dashboard and mobile app.
The program includes features for lead management, analytics, email marketing, and ROI reporting. All of this allows marketers to gain insights into their campaigns, nurture leads, and import data into the corresponding CRM software.
Web analytics tracks user web traffic, from downloads to page views, and measures all relevant components to speed up pipeline and get quality leads.
Pardot offers powerful marketing automation to help marketing and sales teams find and nurture the best leads, close more deals, and maximize ROI.
Simplified Marketing Automation Make sales and marketing the best of friends with our simplified marketing automation platform Get a better view of ROI, increase marketing accountability, and more Automate your marketing with Sorry.
Pardot, Salesforce’s B2B marketing automation, offers an easy-to-use marketing automation solution that enables marketing and sales departments to create, deploy, and manage online marketing campaigns from a central platform. Together, Pardot and Salesforce enable all sales reps to act on engagement and all marketers to get better campaign results.
Pardot, Salesforce’s B2B marketing automation, offers an easy-to-use marketing automation solution that enables marketing and sales departments to create, deploy, and manage online marketing campaigns from a central platform. Together, Pardot and Salesforce enable all sales reps to act on engagement and all marketers to get better campaign results.
It is a software-as-a-service (SaaS) marketing automation platform that provides email automation, targeted email campaigns, and lead management for B2B marketing and sales organizations. It provides a complete solution that helps marketers create meaningful connections, generate more leads, and enable sales to close more deals.
Great CRM system
Pardot is a simple marketing automation that makes sales and marketing teams the best of friends. Increase marketing accountability, better understand ROI, and more.
Pardot’s B2B marketing automation by Salesforce helps marketers create more leads, build more channels, and enable sales to close more deals.
Pardot, Salesforce’s B2B marketing automation, offers an easy-to-use marketing automation solution that enables marketing and sales departments to create, deploy, and manage online marketing campaigns from a central platform. Together, Pardot and Salesforce enable all sales reps to act on engagement and all marketers to get better campaign results.
What is Pardot? Pardot is software created by Salesforce to help sales and marketing teams improve efficiency and increase company revenue through online marketing campaigns that have been configured, implemented and managed with the software. This business-to-business (B2B) lead management and marketing automation software gives marketers a complete set of tools to work with. The tools provided by this cloud-hosted solution enable sales teams to close more deals and help marketers drive more workflows and create meaningful connections. Pardot users get a return on their marketing investment because the tool helps them find leads and move them quickly through the pipeline. It allows them to create personalized and dynamic campaigns that capture the attention of buyers. Smart, data-driven programs can be created with Pardot’s marketing automation capabilities and features, including email marketing, lead generation and management, ROI reporting, and sales alignment. These programs can then be used to find new leads and drive the sales cycle, test and visualize program assets and touchpoints, and generate reports and metrics to improve campaign performance. Marketing and sales teams will also have tools to help them see areas for improvement, determine the effectiveness of their campaigns, as well as review successful campaigns and see the factors and sources that contributed to their success. These tools include an AI-powered account-based marketing solution, advanced B2B marketing analytics, and Engage, which is Salesforce’s marketing automation for sales. With Pardot, users get mobile apps, easy-to-use tools, multiple integrations, enterprise-grade data security, and complete automation. Interested users can choose from three packages that best suit their marketing automation needs.
Pardot Review : Pros & Cons
Pros & Cons
When it comes to finding the right Marketing Tasks Automation tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.
One such familiar name in this arena is Pardot, and as you may have guessed from the title, this review will tell you more about Pardot’s pros and cons.
Weighing the pros & cons is essential before selecting this tool for your business and your team.
Pardot Pros : Key Benefits
– Track all lead interactions on your site, from downloads to page views, then rate leads based on metrics you set.
– Email advertising.
– For sales teams, Pardot offers lead tracking and analytics to qualify leads and determine the best way to approach them.
– Nurture leads.
– Save time in your reps’ day with real-time sales alerts and automated lead nurturing that help reps prioritize their time. Then measure the true ROI of your marketing efforts with closed-loop reporting.
– Pardot’s Data.com connector provides sales reps with key information about potential customers, such as company name, size, industry, location, and more.
– Business intelligence.
– Lead scoring and ranking features ensure team members follow the leads that are most relevant to them.
– Use social selling features to deliver content to social media channels using tools like scheduled social posts, social profile searches, social sharing buttons, viewer engagement insights, and multi-channel simultaneous posting.
– CRM integration.
Pardot Cons
– Con : Not always the cheapest option : Marketing Tasks Automation Software average cost is $ 123,44 .
– Con : Custom integrations can come at a price.
Pardot Features
Here is the list of the main features of this computer software :
– Reporting – Reports
– Dashboards
– Tracking – Tracking
– 24/7 accessibility
– Management of diaries – calendars – planning
– Document sharing
– Folder sharing
– Note sharing
– Teamwork
– AB-testing
– Creation of landing pages
– Sharing on social networks
– Deliverability management
– Campaign management
– Dynamic content
– WYSIWYG editor
– Document editing
– CRM
– Drip Marketing
– Marketing Automation
Main function & Pro Features
– Reporting – Reports
– Dashboards
– Tracking – Tracking
– 24/7 accessibility
– Management of diaries – calendars – planning
– Document sharing
– Folder sharing
– Note sharing
– Teamwork
– AB-testing
– Creation of landing pages
– Sharing on social networks
– Deliverability management
– Campaign management
– Dynamic content
– WYSIWYG editor
– Document editing
– CRM
– Drip Marketing
– Marketing Automation
Pardot Integrations
Pardot integrates with more than 46 applications & plugins like Outgrow, Influitive and ServeManager (…) : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !
It also provides a powerful API toolkit that allows developers to build web services and exchange data.
Top 20 Pardot integrations
– Canva
– Gmail
– WordPress
– Zoom Meetings
– Salesforce Sales Cloud
– Google Analytics
– HubSpot Marketing Hub
– Webex
– Eventbrite
– HubSpot CRM
– Rippling
– Facebook for Business
– GoToWebinar
– LinkedIn for Business
– Twitter
– Microsoft Outlook
– Livestorm
– Olark
– Google Ads
– Sisense
– Google Analytics
– Twitter
– WordPress.org Sites
– Bit.ly
– Twilio
– Olark
– Facebook
– Google Ads
– Eventbrite
– LinkedIn
– UserVoice
– Wistia
– Webinar Services
Pardot Pricing
The Pardot pricing plan starts from $ 1000 per month and per user, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …
Pardot offers several pricing plans :
– Standard : $ 1000,00 per user / per month
– Pro : $ 2000,00 per user / per month
– Ultimate : $ 3000,00 per user / per month
– Enterprise : $ 15,00 per user / per month
– Premium : –
| Standard | Pro | Ultimate | Enterprise | Premium |
| $1000,00 | $2000,00 | $3000,00 | $15,00 | – |
| Per month | Per month | Per month | Per month | Per month |
| Per user | Per user | Per user | Per user | Per user |
Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.
Sign up for a trial and start using it right away !
Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.
Screenshot of the Vendor Pricing Page :
Pardot Pricing Plans
Pricing Details
Pricing Model : One time licence
Free trial : Available (No Credit Card Required)
Free plan : Premium only
Freemium : No information
Starting price : $ 1000,00
Entry-level set up fee : No setup fee
The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.
Deployment & Setup
Pardot is a cloud-based Marketing Tasks Automation platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).
pardot is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.
It supports desktop operating systems (like Windows and Mac OS …) and mobile platforms (like Android and iOS).
Technical Details & Specifications
Deployment : Cloud / SaaS
Desktop Operating Systems : Windows / Mac OS / Linux …
Mobile Platforms : Android / iOS – iPhone – iPad / Mobile Web
Native Apps / Mobile Applications : –
GDPR compliance : No information
Supported languages
This application software supports the following languages : English …
Support & Training
Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : Chat, Email / Help Desk, FAQs / Forum, Knowledge Base, Phone Support, Online Support …
Hotline : +1 800-667-6389
Training options : Documentation, In Person, Live Online, Videos, Webinars …
Industry & Customers
Who use Pardot ?
This software package is tailored to business needs : Small and Medium companies, Medium companies (Turnover : – $50 million) in countries like United Kingdom …
This web-based application is recommended for trades : PR, Marketing, Sales, Multimedia …
This cloud software is used in the sectors : Software, Hospitals and health care, Financial services …
Customer References
Testimonials & Customer References to decide if this is the right business software or service for your company : Sequoia Financial Group, ENGIE Cofely, InsideView, ModularWalls, Phononic, VMware, 93X …
Awards & Recognitions
This tech company won several customer review awards from comparison websites, like Leader in Lead Capture software, and Highly Rated Marketing Automation software .
Screenshots
This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (Large Company, Medium Company, Startup …)
Pardot Screenshots & Images : UI, dashboard …
Pardot Business Software Pricing
Pardot Features & Overview
Pardot Screenshot
Pardot Screenshot
Videos
Video #1
Video #2
Pardot Reviews
Here is our opinion on Pardot : this is an excellent marketing tasks automation software to trust .
Pardot User Reviews & Ratings
Online and customer reviews of Pardot software are quite plentiful and overall very positive :
Overall rating : 4,5/5
Value for money : 3,6/5
Functionality : 3,9/5
Usefulness : 3,6/5
Ease of use : 3,6/5
User rating Excellent : 48%
User rating Very Good : 34%
User rating Average : 11%
User rating Poor : 5%
User rating Terrible : 3%
Pardot’s strengths are its ability to create data-driven campaigns, its ability to simplify lead generation and achieve smarter lead generation, and its advanced marketing analytics.
Popularity on social networks : 68166 followers on Twitter
Your Customer Review on Pardot
What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …
Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend Pardot ? What is your likelihood to renew ?
FAQs
Why use a Marketing Tasks Automation Software ?
Marketing automation software is a tool to streamline and automate marketing tasks and workflows to help businesses increase productivity and efficiency. It offers features like campaign management, content publishing, marketing analytics, customer segmentation. Automating tasks and workflows allows companies to spend more time campaigning and communicating with their customers. The software allows you to measure the impact of your multi-channel marketing efforts to improve your marketing strategy. Marketing automation software automates recurring or repetitive marketing tasks.
According to various sources, most used business software are : CallidusCloud (market share : 20,90%), Marketo (11,40%), Pardot (7,70%), Act On (4,10%), Eloqua (3,10%), OptinMonster (3,00%), Sharpspring (2,30%), ClickDimensions (1,40%), Klaviyo (0,70%), Ontraport (0,60%), Adobe Campaign (0,50%), SALESmanago (0,50%), Sleeknote (0,30%), Delivra (0,30%), Sailthru (0,20%), WebEngage (0,20%)
Main functions are : lead management, Campaign management, Advertising by e-mail, Social Media Marketing, Analytic, A/B testing
Main characteristics are : Marketing Automation, Event, Webinar Marketing, Social Profile Integration, Landing Page, Web Pop-ups & Banners, Integrated Forms & CRM, Email Marketing, Automated Marketing, A, B Testing, KPI Dashboard, Marketing Automation, Actito, Marketing automation, CRM, customer journey management, relationship management, agility, data management, The right content for the right person at the right time in their journey, automation, cloud, cloud, KPI dashboard., Data analysis, Creativity, Legal assistance and GDPR preparation, Agile management of the customer journey, Smart use of your data
Marketing Tasks Automation Software Average Price : from $ 1,00 to $ 500,00 with an average price of $ 123,44 . We have identified more than 257 competitors on the market.
Marketing Tasks Automation Software Review
Company details
Developed by SALESFORCE, Inc. (@Pardot on Twitter)
About Pardot: Pardot, Salesforce’s B2B marketing automation, offers an easy-to-use marketing automation solution that enables marketing and sales departments to create, deploy, and manage online marketing campaigns from a central platform. Together, Pardot and Salesforce empower all reps to act in the moment of interaction and all marketers to get better campaign results.
HQ location : USA
Founded in 2006 by Adam Blitzer
Total revenue : $200000000
Industry : B2B SaaS company
Software Category : Marketing & Webmarketing Software > Marketing Automation Software > Marketing Tasks Automation Software (Open Source software)
Schema : SoftwareApplication > BusinessApplication
Tags : Marketing Automation | Data Quality Management | event | Webinar Marketing …
Website : visit pardot.com
About This Article
This page was composed and published by SaaS-Alternatives.
The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.
Our opinion on Pardot is independent in order to highlight the strengths and weaknesses of this Marketing Tasks Automation Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.
Pardot Alternatives
If you’re understanding the drawbacks and you’re looking for a Pardot alternative, there are more than 82 competitors listed on SaaS-Alternatives !
If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.
Compare Pardot Pricing Against Competitors
| Software | Starting Price | Billed | Free Trial |
| PARDOT | $1250 | Per month / user | No |
| CONSTANT CONTACT | $20 | Per month / user | Yes |
| OUTREACH | $ | Per month / user | Yes |
| ACTIVECAMPAIGN | $9 | Per month / user | Yes |
| MAILCHIMP | $ | Per month / user | No |
| SALESFORCE | $25 | Per month / user | Yes |
| ORACLE ELOQUA | $ | Per month / user | No |
| ADOBE MARKETO ENGAGE | $ | Per month / user | No |
| HUBSPOT CRM | $45 | Per month / user | No |
| KLAVIYO | $ | Per month / user | No |
Top 10 Alternatives & Competitors to Pardot
– Marketo Engage
– HubSpot Marketing Hub
– Salesforce Marketing Cloud
– Mailchimp
– ActiveCampaign
– Eloqua
– Criteo
– Marketo
– Keap
– Odoo Marketing Automation
Free Alternatives to Pardot
– Klaviyo
– EngageBay
– Omnisend
SaaS alternatives
HubSpot : Attract, convert, close, and delight customers with HubSpot’s comprehensive set of marketing tools. HubSpot’s all-in-one marketing software helps 12,000+ businesses in 56 countries attract leads and convert them into customers.
Marketo : Marketing automation, social campaigns, inbound marketing, sales apps, ROI reporting all in one place.
Salesforce Marketing Cloud : Email marketing automation connects interactions from any channel or device and combines customer data and behaviors to create relevant communications in real time.
Campaign Monitor : Campaign Monitor makes it easy to attract new subscribers, send them great email newsletters, and view impressive results reports.
Constant Contact : As the industry leader in permission-based online marketing, Constant Contact works with leading providers of online marketing and social media marketing solutions.
You can also take a look at other business apps, like our Expensify review and our RUN powered by ADP review.
Comparison with Similar Software & Contenders
Take an in-depth look at popular Marketing & Webmarketing Software and Marketing Automation Software to find out which one is right for your needs. Discover how these Marketing Tasks Automation Software compare to Pardot when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !
