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Adobe Marketing Cloud : Reviews, Pricing, Features & Alternatives

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Adobe Marketing Cloud is a Digital Customer Experience (CX) Software. Review Adobe Marketing Cloud : Overview & Pricing

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Adobe Marketing Cloud Overview : Features, Pricing, Reviews & Alternatives

Adobe Marketing Cloud is a Digital Customer Experience (CX) Software intended for businesses. Let’s discover user reviews, features and prices of this business app.

Adobe Marketing Cloud is listed as a Digital Customer Experience (CX) Software and Customer Engagement Software for companies and is used for Customers User engagement and feedback Customer experience managements, Analytics, Business Intelligence …

Adobe Marketing Cloud prices are available on demand .

A comprehensive set of integrated solutions helps you maximize and measure your impact in more ways than ever. Marketers finally have a complete, integrated solution for all of their marketing efforts. Analytics, social media, media optimization, targeting, web experience management, and now multi-channel campaign management with Adobe Campaign-Adobe Marketing Cloud does it all.

Adobe Marketing Cloud provides a complete set of digital marketing solutions for all your marketing needs.

What is Adobe Marketing Cloud ?

comprehensive set of integrated solutions allows you to maximize and measure your impact in more ways than ever. Marketers finally have a complete, integrated solution for all of their marketing efforts. Analytics, social media, media optimization, targeting, web experience management, and now multi-channel campaign management with Adobe Campaign-Adobe Marketing Cloud does it all.

Adobe Marketing Cloud is a suite of products that includes analytics, social media, advertising, targeting, and web experience management. First up is Adobe Campaign’s highly acclaimed integrated web content management and digital asset management (WCMS/DAM) solution, Adobe Experience Manager,…

Adobe Marketing Cloud is an integrated digital marketing suite that enables businesses of all sizes to organize, access, and personalize their marketing content. The suite includes a wide range of solutions, including Adobe Analytics, Adobe Target, Adobe Social, Adobe Experience Manager, Adobe Media Optimizer, and Adobe Campaign. It also features real-time dashboards and a drop-down interface for users to combine content and analyze data.

Five integrated solutions that will evolve at the pace of marketing, it’s in a fraction of a second. Explore Adobe Marketing Cloud reviews: social media, email, video, and more.

Adobe is changing the world through digital experiences. For more than two decades, Adobe has been at the center of creating engaging experiences, and we’re driving the content creation and delivery ecosystem in a way no other technology company can.

Adobe Marketing Cloud is a comprehensive marketing optimization suite that helps users manage analytics, testing, marketing media, and social media channels. For analysis, the program displays campaign information on dashboards, provides users with comprehensive customer segment reports, and analyzes customer behavior.

Once users decide to optimize pages, Adobe Target provides them with tools for A/B testing, multivariate testing, and behavioral targeting. For social media, Adobe Social identifies social media trends, plans campaign content, and can run contests and promotions. Adobe Media Optimizer manages all of your ad campaigns and can predict the scenarios that will take customers from awareness to purchase. Finally, Adobe Experience Manager manages all content and web assets and integrates mobile devices into users’ marketing efforts.

What is Adobe Marketing Cloud? Adobe Marketing Cloud is a digital marketing platform that integrates a suite of capabilities with innovative marketing features. Adobe Marketing Cloud is a well-known Adobe Web Analytics solution that helps businesses of different scales from various industries. It also measures and optimizes sales campaigns as well as the results of marketing efforts. Adobe Marketing Cloud is a fully integrated marketing suite that allows its users to manage processes such as campaigns, research, social media, content, and email marketing. The software was launched in the market in 2012 and has been gaining momentum ever since, encouraging the most popular companies to entrust their business marketing needs to this software. The platform offers a comfortable and competitive subscription price and adapts to your business, whatever its size and requirements.

Adobe Marketing Cloud Review

Adobe Marketing Cloud Review : Pros & Cons

Pros & Cons

When it comes to finding the right Digital Customer Experience (CX) tools to manage your business, you have too many options – and they all come with their strengths and weaknesses.

One such familiar name in this arena is Adobe Marketing Cloud, and as you may have guessed from the title, this review will tell you more about Adobe Marketing Cloud’s pros and cons.

Weighing the pros & cons is essential before selecting this tool for your business and your team.

Adobe Marketing Cloud Pros : Key Benefits

– Profile Management: Create a comprehensive and ever-expanding view of each customer by leveraging authenticated and anonymous data. Dynamic Tag Management – Quickly manage tags, collect the right data, and act in real time. Mobile Services: Understand and improve customer interaction with your apps. Find out when and where users launch your app, which parts of the user experience increase ROI, and where the monetization opportunities lie. Adobe Marketing Cloud Exchange – Increase the value of Adobe Marketing Cloud solutions by connecting third-party applications and data. Choose from over 150 pre-built apps and integrations ranging from data providers to social platforms.

– Web experience management.

– Analytical.

– Social.

– High Compatibility

Adobe Marketing Cloud Cons

– Con : Not always the cheapest option : Digital Customer Experience (CX) Software average cost is $ 4 .
– Con : Custom integrations can come at a price.
 

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Adobe Marketing Cloud Features

Here is the list of the main features of this computer software :

– Dashboards
– 24/7 accessibility
– Content management
– Import – Export data
– Targeting
– Analytics Software
– Business Intelligence

Main function & Pro Features

– Cloud Services

Adobe Marketing Cloud Integrations

Adobe Marketing Cloud integrates with more than 3 applications & plugins like Google Docs, G Suite and Adobe (…) : database connection, synchronize data, share files (…) to improve your workflow and increase your productivity !

It also provides a powerful API toolkit that allows developers to build web services and exchange data.

Top 20 Adobe Marketing Cloud integrations

– Adobe
– G Suite
– Google Docs

Adobe Marketing Cloud Pricing

The Adobe Marketing Cloud pricing plan is available on request, but this price is likely to change because different options are offered by the developer : number of licenses, additional functions, add-ons, bundles …

Adobe Marketing Cloud offers several pricing plans :

– Free Trial : $ 0 per user / per month
– Start : Price on demand
– Professional : Price on demand
– Enterprise : Price on demand
– Premium : Price on demand

Free Trial Start Professional Enterprise Premium
$0 Price on demand Price on demand Price on demand Price on demand
Per month Per month Per month Per month Per month
Per user Per user Per user Per user Per user

 

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Save $$$ on SaaS and on-premise Software Subscriptions to help your create, grow and scale your business : annual billing usually is cheaper than monthly billing and you can expect 10% to 20% discount.

Sign up for a trial and start using it right away !

Free trials usually are time limited or feature limited but this is a good way to ensure it is the right option for your business before making a purchase.

Screenshot of the Vendor Pricing Page :

Software Pricing Plan

Software Pricing Plans

Pricing Details

Pricing Model : Subscription
Free trial : No information
Free plan : No information
Freemium : No information
Starting price : Prices can vary depending on your business needs.
Entry-level set up fee : No setup fee

The pricing details were last updated this year from the vendor website or retrieved from publicly accessible pricing materials and may be different from actual. Please confirm pricing and deals with the vendor website before purchasing.

Deployment & Setup

Adobe Marketing Cloud is a cloud-based Digital Customer Experience (CX) platform : its infrastructure is hosted in the United States (probably on AWS, Microsoft Azure or Google Cloud Platform).

adobe-marketing-cloud is a SaaS (Software as a Service) / web application : a web browser on a computer is required for full functionality of features and manage dashboard.

It supports desktop operating systems (like Windows and Mac OS …).

Technical Details & Specifications

Deployment : Cloud / SaaS
Desktop Operating Systems : Windows / Mac OS / Linux …
Mobile Platforms : –
Native Apps / Mobile Applications : –
GDPR compliance : No information

Supported languages

This application software supports the following languages : English …

Support & Training

Any problem with this computer program ? The vendor offers the following customer service & support to help teams get the most out of their business application : Online Support …

Hotline : Yes

Training options : …

Industry & Customers

Who use Adobe Marketing Cloud ?

This software package is tailored to business needs : Small and Medium companies, Large companies (Turnover : – $50 million) in countries like USA …

This web-based application is recommended for trades : PR, Marketing, Sales …

This cloud software is used in the sectors : Automotive, Financial services, Retail business …

Customer References

Testimonials & Customer References to decide if this is the right business software or service for your company : Voce Communications, Qa Limited, Mediaplanet Danmark, Brainstormforce, Ten-X …

Awards & Recognitions

No information .

Screenshots

This computer program has an ergonomic, intuitive and customizable user interface, which will improve team productivity and collaborative work within your company (Non Profit, Public Administration, Shop Manager …)

Adobe Marketing Cloud Screenshots & Images : UI, dashboard …

Adobe Marketing Cloud Review

Adobe Marketing Cloud Business Software Pricing

Adobe Marketing Cloud Features

Adobe Marketing Cloud Features & Overview

Adobe Marketing Cloud Screenshot

Adobe Marketing Cloud Screenshot

Adobe Marketing Cloud Screenshot

Adobe Marketing Cloud Screenshot

Videos

Video #1

YouTube video

 

Adobe Marketing Cloud Reviews

Here is our opinion on Adobe Marketing Cloud : this is a very popular digital customer experience (cx) software to trust .

Adobe Marketing Cloud User Reviews & Ratings

Online and customer reviews of Adobe Marketing Cloud software are quite plentiful and overall very positive :

Overall rating : 4,3/5

Value for money : 4,3/5
Functionality : 4,3/5
Usefulness : 4,3/5
Ease of use : 4,3/5

User rating Excellent : 10%
User rating Very Good : 80%
User rating Average : 10%
User rating Poor : 0%
User rating Terrible : 0%

The main advantages of Adobe Marketing Cloud are its strong asset management capabilities, flexible pricing plan, and mobile support.

Popularity on social networks :

Your Customer Review on Adobe Marketing Cloud

What is your opinion about this app ? Submit your review and tell us about your overall opinion : experience with this SaaS software, rating, ease of use, customer service, value for money, Pros & Cons …

Customer reviews and feedbacks play an increasingly important role in the business software buying process. You can provide in-depth review and share your buying advice / reviewer sentiment : what is your likelihood to recommend Adobe Marketing Cloud ? What is your likelihood to renew ?
 

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FAQs

Why use a Digital Customer Experience (CX) Software ?

A customer experience management (CX) software is closely related to customer relationship management (CRM) software, as well as customer feedback and customer service solutions. Where CX software differs is its willingness to leverage customer insights to create actionable improvements in the customer journey. The software can track individual customer behavior and preferences, flag individual customers at risk of churn, leverage predictive analytics to anticipate behavior, and suggest more personalized experiences for a customer or customer segment. Customer experience (CX) management software analyzes user and customer behavior to improve the experience.

According to various sources, most used business software are : Adobe Marketing Cloud (market share : 26,10%), Adobe Creative Cloud (10,80%), Medallia (6,20%), LivePerson (5,20%), Narvar (3,00%), Inline Manual (1,00%), Eptica (0,90%), Parature (0,20%), OpinionLab (0,20%), Akio (0,10%), Spring (0,10%), Moxtra (0,10%), Interakt (0,10%), HiConversion (0,10%)

Main functions are : Predictive analytics, Survey management, Data analysis, Text analysis, Multi-channel, Closed loop / ticket office

Main characteristics are : Automate simple digital conversations, make life easier for your customers and agents, Augment your agents, Capture customer intelligence, enhance the experience, Self Service, Chatbot, Smart knowledge base, Chat, Email, Social, customer experience, based onAI, publisher, Platform, Marketing, Activation, Data, publisher, Platform, Marketing, Activation, Data, AB Testing, Email Retargeting, Deliverability, Marketing Automation, Content Designer, Hyper Personalization, Big Data

Digital Customer Experience (CX) Software Average Price : from $ 4,00 to $ 4,00 with an average price of $ 4,00 . We have identified more than 93 competitors on the market.

Digital Customer Experience (CX) Software Review

Digital Customer Experience (CX) Software Review

Company details

Developed by ADOBE, Inc. (@Adobe on Twitter)
About Adobe: Adobe is changing the world through digital experiences. For more than two decades, Adobe has been at the heart of making engaging experiences happen, and we fuel the content creation and delivery ecosystem in a way no other technology company can.

HQ location : USA
Founded in 1982
Total revenue :

Industry : B2B SaaS company
Software Category : Customer Management Software > Customer Engagement Software > Digital Customer Experience (CX) Software
Schema : SoftwareApplication > BusinessApplication

Tags : …
Website : visit adobe.com

About This Article

This page was composed and published by SaaS-Alternatives.

The information (and product details) outlined above is provided for informational purposes only. Please Check the vendor’s website for more detailed information.

Our opinion on Adobe Marketing Cloud is independent in order to highlight the strengths and weaknesses of this Digital Customer Experience (CX) Software. Our website is supported by our users. We sometimes earn affiliate commission when you click through the affiliate links on our website.

Adobe Marketing Cloud Alternatives

If you’re understanding the drawbacks and you’re looking for a Adobe Marketing Cloud alternative, there are more than 61 competitors listed on SaaS-Alternatives !

If you’re in the market for a new software solution, the best approach is to narrow down your selection and then begin a free trial or request a demo.

 

Top 10 Alternatives & Competitors to Adobe Marketing Cloud

– Predesire
– Smart Tribune
– Feedback Lite
– Mapp Engage
– Paywax
– Lithium
– Spectoos
– Freshdesk
– Viaspeech
– Narvar

You can also take a look at other business apps, like our DoneDone review and our informz review.

Comparison with Similar Software & Contenders

Take an in-depth look at popular Customer Management Software and Customer Engagement Software to find out which one is right for your needs. Discover how these Digital Customer Experience (CX) Software compare to Adobe Marketing Cloud when it comes to features, ease of use, customer support and user reviews. Explore software, Compare options and alternatives, Read reviews and Find your solution !
 

Compare Digital Customer Experience (CX) Software

 

8.6Expert Score
Adobe Marketing Cloud Review
Adobe Marketing Cloud is a very popular digital customer experience (cx) SaaS software to trust for your company or business.
Ease of use
8.6
Functionnality
8.6
Integrations
8.6
Customer support
8.6
Value for money
8.6
PROS
  • Profile Management: Create a comprehensive and ever-expanding view of each customer by leveraging authenticated and anonymous data
CONS
  • Not always the cheapest option
Adobe Marketing Cloud
Adobe Marketing Cloud
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